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A practical guide to launching and selling digital products for creators seeking multiple income streams
Create Digital Products That Sell While You Sleep is a comprehensive workshop designed by April Bowles-Olin, a creative business consultant featured on platforms like U.S. News and World Report, Etsy, and Design*Sponge. We found this course targets creative entrepreneurs, bloggers, and freelancers who want to generate passive income through digital products like ebooks, printables, patterns, or online guides.
The course walks students through 23 detailed lessons covering the entire product creation journey. You'll start with brainstorming profitable ideas and validating them with your target market (we appreciate this emphasis on validation before creation). The curriculum then guides you through designing products with customer experience in mind, creating compelling sales pages, and implementing marketing strategies that continue working after launch.
What sets this course apart is its focus on building genuine relationships with customers. Bowles-Olin emphasizes storytelling and emotional connections as key drivers of sales, rather than pushy tactics. Students learn practical systems for managing online sales and receive frameworks for planning, launching, and marketing products that can generate income while they sleep.
However, we must note a significant caveat: this course was recorded in 2015. While the fundamental principles of product creation remain valuable, specific tools, platforms, and marketing tactics mentioned may be outdated. The course doesn't clearly disclose its age on the main sales page (something we find problematic for transparency).
Beginner (No Prior Experience Needed)
light Light (1–5 Hours/Week)
Self-Paced (Work On Your Own Schedule)
Learn A New Skill
Reviews reveal a split perspective, newcomers to digital products find value in the foundational concepts, while experienced creators and recent purchasers consistently mention the outdated nature of the content. The sentiment shifts from highly positive in earlier years to increasingly critical as the digital landscape has evolved.
"Clear and actionable, perfect for total beginners." — CreativeLive user
"Helped me understand what digital products fit my brand." — Course reviewer
"Great information, but it is VERY outdated." — 2021 student
"I felt like I was back in 2010." — March 2022 review
"Wish there was more on building an email list before launch." — Recent purchaser
We found minimal discussion about this specific course on Reddit or Quora. April Bowles-Olin's "Blacksburg Belle" brand presence has been dormant since approximately 2019, meaning there's no active community or ongoing support. Most feedback exists directly on the CreativeLive platform, where over 700 reviews provide a long-term perspective on the course's evolution in relevance.
For $34, beginners get a solid conceptual foundation in digital product creation. However, anyone expecting current, actionable strategies will need supplementary modern resources. The course delivers on its promise to teach the basics but falls short on relevance.
The course promises to teach "creating digital products that sell while you sleep." Technically accurate, it provides the foundational knowledge for passive income products. However, the 2015 strategies won't generate significant results in today's market without major updates.
Consistently priced at $34-39, frequently included in CreativeLive's Creator Pass promotions. No evidence of inflated original pricing or fake discounts.
No aggressive upsells within the course. CreativeLive promotes their Creator Pass as an alternative purchase option.
We couldn't verify specific income claims or notable success stories directly attributable to this course. Most positive reviews focus on newfound clarity and confidence rather than concrete financial results.
Marketing claims are technically accurate but practically insufficient for 2024 success. The low price point appropriately reflects its value as a conceptual introduction rather than a comprehensive business system.
CreativeLive's platform excels with clean design, reliable streaming, and intuitive navigation. We tested across devices without issues.
Lifetime streaming access included. Videos stream smoothly, downloadable workbook provided. Offline access available through CreativeLive's iPhone and iPad apps.
Full functionality on iOS and Android apps, responsive web design works well on all devices we tested.
Standard broadband sufficient, no special software needed beyond web browser or mobile app.
CreativeLive delivers professional-grade hosting and accessibility. The platform technology remains current despite the course content's age. This is the strongest aspect of the entire package.
The primary complaint isn't about deception but relevance. Recent reviews consistently highlight that 2015 strategies don't translate to 2024's digital marketplace. One reviewer noted feeling misled by the lack of clear dating on the course page.
CreativeLive offers a standard 30-day money-back guarantee. We found no widespread refund issues specific to this course.
While CreativeLive's marketing isn't deceptive, we find the failure to prominently display the 2015 recording date problematic. Potential students must dig through reviews to discover this crucial information.
The instructor's absence from online platforms since 2019 means zero ongoing support or community engagement. Students are essentially purchasing archived content.
No scam indicators, but the lack of transparency about the course age borders on misleading by omission. For a platform of CreativeLive's caliber, we expected clearer disclosure.
At $34, you're essentially buying a well-structured textbook on digital product fundamentals. The concepts remain sound (understanding customer needs, creating value, basic marketing principles), but the specific implementation details require significant updating. We'd compare it to buying a 2015 iPhone, it still makes calls, but you're missing years of innovation.
Create Digital Products That Sell While You Sleep occupies an awkward position in 2024's course marketplace. We found it delivers exactly what it promises, a comprehensive introduction to digital product creation, but from a 2015 perspective that feels increasingly disconnected from current reality.
April Bowles-Olin's teaching remains clear and encouraging, making complex concepts accessible to beginners. The CreativeLive platform provides excellent delivery and lifetime access. However, we can't ignore that recommending specific tools and strategies from 2015 does students a disservice.
For $34, absolute beginners gain valuable conceptual understanding and confidence. Yet anyone serious about launching successful digital products today must view this as merely a starting point, requiring substantial supplementation with current resources. The lack of transparency about the course's age remains our biggest concern.
We recommend this course only for those seeking the most affordable possible introduction to digital product concepts, with full awareness they're learning historical context rather than current best practices.
At $34, you're essentially buying a well-structured textbook on digital product fundamentals. The concepts remain sound (understanding customer needs, creating value, basic marketing principles), but the specific implementation details require significant updating. We'd compare it to buying a 2015 iPhone, it still makes calls, but you're missing years of innovation.
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Create Digital Products That Sell While You Sleep is a comprehensive workshop designed by April Bowles-Olin, a creative business consultant featured o...
Create Digital Products That Sell While You Sleep is a comprehensive workshop designed by April Bowles-Olin, a creative business consultant featured o...
Create Digital Products That Sell While You Sleep is a comprehensive workshop designed by April Bowles-Olin, a creative business consultant featured o...
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