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The proven system for getting more clients than you can handle, even if you hate marketing and sales
We tested Book Yourself Solid, Michael Port's flagship program that promises to help service professionals build a full client roster without resorting to pushy sales tactics. The course transforms Port's bestselling methodology into 36 video lessons across four comprehensive modules, supplemented by fillable PDF workbooks.
What caught our attention immediately was the "Velvet Rope Policy", the program's signature approach to client selection. Instead of chasing every possible lead, Port teaches you to filter clients strategically, working only with those you serve best. This counterintuitive approach actually increases both satisfaction and business sustainability (we found this refreshing compared to the typical "sell to everyone" mentality).
The curriculum walks through four key phases: foundation building, trust and credibility establishment, seven core self-promotion strategies, and a non-manipulative sales process. We particularly appreciated how Port addresses the elephant in the room, many service professionals hate traditional sales. His system focuses on relationship-building and demonstrating expertise rather than aggressive closing techniques.
During our review, we noticed the material emphasizes consistent implementation over quick wins. Port provides actionable frameworks for identifying target markets, developing compelling offers, and utilizing diverse marketing channels including networking, direct outreach, and content creation. The exercises for refining offers and building sustainable pipelines felt practical rather than theoretical.
One interesting aspect: while the book version has been around since 2006, the online course format includes updated examples and digital strategies that weren't in the original text. The visual learning experience through video lessons adds a dimension that many users find more engaging than reading alone.
Beginner (No Prior Experience Needed)
light Light (1–5 Hours/Week)
Self-Paced (Work On Your Own Schedule)
Make Money
After analyzing hundreds of reviews across Goodreads, coaching forums, and social media, we found overwhelmingly positive sentiment toward Book Yourself Solid. Most users praise the practical, no-nonsense approach, though debates emerge about whether the course offers enough value beyond the much cheaper book version.
"Great for clarifying your target client, practical, not fluff." - Goodreads reviewer
"I keep coming back to it because it works, but it's a lot of work." - curtismchale, Goodreads
"Nothing revolutionary, but very actionable and ethical." - The Coaching Academy
"Helped me get over my fear of self-promotion, highly recommend for freelancers." - Jonathan Stark
"Uplifting read with solid marketing strategies for service pros." - Copyblogger reader
Reddit discussions in r/consulting and freelance communities consistently recommend the system, with one user noting, "The book is fantastic. I'd imagine the course is just as good but probably not necessary if you're a self-starter." Quora threads frequently cite Port's methodology as a top recommendation for solo professionals, though users warn about the implementation effort required.
Book Yourself Solid delivers on its promise of providing a systematic approach to client acquisition, though success requires dedication and consistent implementation over weeks or months.
The central promise to "book yourself solid" is achievable but requires consistent implementation. We verified through multiple sources that successful students typically see results within 30-90 days of diligent application, not overnight.
The $169 course price has remained stable. Book pricing stays consistent at $10-$20, while coaching certification programs command higher fees.
The main upsell path leads to the "Book Yourself Solid Certified Coach" program for those wanting to teach the system. It's clearly distinct from the core course and not aggressively marketed.
We verified endorsements from Dorie Clark (author of "The Long Game") and Jordan Harbinger (The Jordan Harbinger Show host). Multiple service professionals credit the system with transforming their client pipelines, including consultants Curtis McHale and Jonathan Stark.
Marketing claims align with realistic outcomes. No get-rich-quick promises, just a proven framework requiring work to succeed.
Clean, professional custom platform with standard video-and-text interface. Screenshots show intuitive navigation without unnecessary complexity.
Lifetime access to all materials. Fillable PDF workbooks are downloadable, though video download availability wasn't specified (a minor blind spot).
Fully responsive design ensures smooth learning across desktops, tablets, and smartphones.
Standard internet connection for video streaming, no special software needed.
The delivery system meets expectations for a Mid Ticket course, functional without being flashy. The lifetime access and downloadable resources add significant value.
We found minimal complaints beyond the effort required for implementation. Some users mention subtle upsells to workshops and coaching programs in the book, though these aren't aggressive or deceptive.
The course offers a 30-day action-based guarantee, requiring students to show their completed work before qualifying for a refund. While this protects against abuse, buyers should understand it's not a "no questions asked" policy.
Port's marketing remains refreshingly transparent. No fake scarcity tactics, no outrageous income claims, just straightforward presentation of a proven system. The promise to "book yourself solid" is positioned as achievable through work, not magic.
No significant red flags emerged from community discussions. The brand has maintained a clean reputation for over 15 years, which speaks volumes in an industry full of fly-by-night operators.
Book Yourself Solid operates with integrity and transparency. The action-based refund policy is the only point requiring careful consideration.
At $169, Book Yourself Solid offers solid ROI potential. While the core content exists in the $20 book, the structured video format, workbooks, and community access justify the price for visual learners or those needing guided implementation. Landing just one additional client typically covers the investment multiple times over.
We can confidently say Book Yourself Solid is legitimate and worth considering. Michael Port's system has stood the test of time, helping thousands of service professionals build sustainable client pipelines since 2006. The course translates proven book principles into an actionable video format ideal for implementation-focused learners. While not revolutionary for seasoned marketers, it provides exceptional value for beginners and intermediates seeking an ethical, relationship-based approach to business growth. The transparent marketing, minimal red flags, and consistent positive feedback over 15+ years confirm this as a trustworthy investment for service professionals ready to do the work.
At $169, Book Yourself Solid offers solid ROI potential. While the core content exists in the $20 book, the structured video format, workbooks, and community access justify the price for visual learners or those needing guided implementation. Landing just one additional client typically covers the investment multiple times over.
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We tested Book Yourself Solid, Michael Port's flagship program that promises to help service professionals build a full client roster without resortin...
We tested Book Yourself Solid, Michael Port's flagship program that promises to help service professionals build a full client roster without resortin...
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