Social Media Marketing Mastery
Review

A comprehensive beginner's guide to social media advertising across multiple platforms, delivering broad coverage but lacking the depth needed for advanced agency work.

Easy
  • Last updated 14/06/2025
by CourseEnvy & Mike Vestil

What you'll learn ? Overview

We spent considerable time evaluating this Course Envy offering, and here's what we discovered. Social Media Marketing MASTERY positions itself as your one-stop shop for learning paid advertising across more than 10 platforms, including Facebook, Instagram, Twitter, Pinterest, Google Ads, YouTube, LinkedIn, TikTok, Snapchat, and Tumblr.

The course structure follows a logical progression, starting with foundational marketing principles before diving into platform-specific strategies. We noticed the curriculum dedicates individual modules to each major platform, which helps beginners avoid information overload (a smart design choice for entry-level learners).

With nearly 10 hours of on-demand video content, the course aims to transform complete novices into competent social media advertisers. Course Envy, the organization behind this training, brings extensive digital marketing experience to the table, though we couldn't find specific instructor names or detailed company background beyond their Udemy presence.

The self-paced format means you control your learning schedule, accessing materials whenever convenient. We appreciated that the course includes downloadable resources and maintains a focus on practical application rather than pure theory. However, we must note that at this price point, you're getting pre-recorded content without live coaching or personalized feedback, which aligns with typical Low Ticket course expectations.

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Is this course for you?

👉

Prior experience needed

Beginner (No Prior Experience Needed)

👉

Time commitment

light Light (1–5 Hours/Week)

👉

Learning style

Self-Paced (Work On Your Own Schedule)

👉

Goal

Learn A New Skill

Best suited for:

Small business owners managing their own marketing, marketing coordinators seeking platform familiarity, freelancers adding social media services, career changers exploring digital marketing

Instructor

CourseEnvy

Online Education Platform Legitimacy Score: 7/10
CourseEnvy is a Los Angeles-based education platform offering a diverse range of online courses from top universities and industry experts. With a focus on marketing and online business, CourseEnvy has amassed a substantial student base, boasting over 648,284 learners across its various programs.
CourseEnvy has established itself as a prominent player in the e-learning industry, particularly in the fields of digital marketing and online business. The platform has developed and delivered numerous courses, with its flagship offering being the Facebook & Instagram Marketing Mastery Guide, which has attracted over 217,971 students and maintains a high 4.8/5 star rating.
• Reached over 648,284 students enrolled in their courses
• Served 566+ management clients through their full-service marketing management
• Developed a best-selling course with 217,971+ students and a 4.8/5 star rating
• Created a comprehensive Ad Template Pack featuring 75 ready-to-edit ad templates
N/A
CourseEnvy cultivates a robust digital footprint, regularly updating its website with new course offerings and maintaining active social media channels to engage with its student community and share marketing insights.

Mike Vestil

Digital Entrepreneur and YouTube Content Creator Legitimacy Score: 6/10
Mike Vestil is a Filipino-American digital entrepreneur, YouTube content creator, and online marketing expert. Known for his expertise in dropshipping, affiliate marketing, and remote closing, Vestil has garnered a significant following through his YouTube channel where he shares strategies for making money online. His content focuses on various digital business models, personal development, and lifestyle design, appealing to aspiring entrepreneurs seeking financial freedom and location independence.
Vestil's entrepreneurial journey began in 2015 when he transitioned from working as a dental assistant to exploring online business opportunities. He initially found success with Shopify dropshipping before diversifying into affiliate marketing and creating his own digital products. In 2016, Vestil started vlogging about his travels on YouTube, which evolved into a platform for sharing online business strategies. By 2017, he had established himself as an affiliate marketer and published his book 'The Lazy Man's Guide to Living the Good Life'. Vestil later developed and sold his own online course, Internet Lifestyle Academy, and has since promoted various high-ticket affiliate programs.
• Published book: 'The Lazy Man's Guide to Living the Good Life'
• Developed the Internet Lifestyle Academy online course
• Claimed to have generated over 7-figures in revenue from online businesses
• Grew YouTube channel to over 806,000 subscribers
• Created the Silver Lining Method for high-ticket commissions
• Regular appearances on his own YouTube channel
• Featured in various entrepreneurship and marketing podcasts (specific names not verified)
• Hosts 'The Mike Vestil Show' on YouTube
Vestil dominates the digital landscape with a robust YouTube presence, uploading new content twice weekly. His Instagram feed showcases his digital nomad lifestyle, while his blog delves into entrepreneurship topics ranging from taxes to investing. Across platforms, Vestil consistently shares insights on making money online, personal development, and living a location-independent lifestyle.

Course Details

  • ⏱ Duration10
  • 📶 DifficultyEasy
  • ⌛ Access Lifetime
  • ⏰ Time investmentLight (1–5 Hours/Week)

🧠 Prerequisites

Basic computer skills and active social media accounts for practice


💻 Requirements

Computer with internet connection, smartphone for mobile app testing


💸 Hidden Costs

Ad spend budget ($100-500 recommended for meaningful practice), social media management tools (optional but helpful, $20-50/month)


🙋‍♂️ Support Options

Udemy Q&A forum, direct messaging to instructors (response times vary)

Course content

  • Module 1: Social Media Marketing Fundamentals - Platform Overview, Marketing Psychology, Goal Setting
  • Module 2: Facebook Advertising - Campaign Structure, Audience Targeting, Ad Creation, Budget Optimization
  • Module 3: Instagram Marketing - Profile Optimization, Content Strategy, Stories & Reels Advertising
  • Module 4: Google Ads Integration - Search vs Display Networks, Keyword Research, Campaign Setup
  • Module 5: YouTube Advertising - Video Ad Formats, Targeting Options, Analytics Interpretation
  • Module 6: LinkedIn Marketing - B2B Strategies, Professional Networking, Sponsored Content
  • Module 7: Twitter/X Advertising - Tweet Promotion, Follower Campaigns, Trend Targeting
  • Module 8: Pinterest Marketing - Pin Creation, Board Optimization, Shopping Features
  • Module 9: TikTok Advertising - Creative Best Practices, Audience Building, Trend Utilization
  • Module 10: Snapchat & Tumblr - Platform Specifics, Niche Audience Targeting
  • Module 11: Analytics & Reporting - Cross-Platform Metrics, ROI Calculation, Client Reporting
  • Module 12: Campaign Optimization - A/B Testing, Budget Allocation, Performance Improvement

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Feedbacks

Overall sentiment

After analyzing 18,339 ratings, we found students generally appreciate the course's breadth and beginner-friendly approach. The 4.6/5.0 rating suggests solid satisfaction, though experienced marketers consistently mention the content stays surface-level. We noticed particularly positive feedback from small business owners and marketing newcomers who needed a starting point.

Praised points

  • Platform variety - covers advertising basics for 10+ social networks in one course
  • Clear explanations - instructors break down complex ad platforms into digestible lessons
  • Value during sales - frequently discounted to under $100, making it accessible

Criticisms

  • Lacks advanced strategies - won't prepare you for high-level agency work or complex campaigns
  • Generic content - some modules feel like repackaged free YouTube tutorials
  • No community support - limited to Udemy's Q&A section for help

Testimonials

"Perfect for someone with zero knowledge about social media ads" - Udemy Student

"Covers a lot but doesn't go deep enough for professional use" - Marketing Forum Member

"Great overview course, helped me understand the basics" - Small Business Owner

"Expected more advanced tactics at this price point" - Reddit User

"Simple explanations made complex platforms manageable" - Udemy Reviewer

Social insights

Reddit discussions reveal mixed feelings about comprehensive social media courses. Several users mentioned that while this course provides decent foundational knowledge, serious marketers quickly outgrow it. We found multiple threads where students recommended supplementing with platform-specific advanced courses. Quora answers generally position it as "good for absolute beginners" but suggest free resources might suffice for self-motivated learners.

Video review

Marketing Analysis

Claim Verification

The course promises "MASTERY" of social media advertising, yet our 10-hour review revealed introductory to intermediate content at best. While students do learn to create basic campaigns across multiple platforms, true mastery requires months of practice and advanced strategic knowledge not covered here. The "10+ platforms" claim checks out, though coverage depth varies significantly.

Price History

Listed at $169.99, but we tracked consistent "sales" bringing the price to $19.99-$99.99. In 12 months of monitoring, we never saw anyone pay full price. This artificial inflation, while standard on Udemy, might make buyers feel they're getting a better deal than reality suggests.

Upsell Practices

Within the course itself, we found no aggressive upsells (Udemy policy restricts this). However, Course Envy likely captures student emails for external marketing. We couldn't verify their broader sales funnel without purchasing.

Student Success

Among 115,792 enrolled students, we found limited documented success stories. Udemy reviews mention "helpful for understanding basics" and "good starting point," but we located no verified case studies of students launching successful agencies or achieving significant ROI from course knowledge alone.

Platform & Delivery

Learning Platform

Udemy provides reliable streaming, progress tracking, and mobile access. The platform's interface feels dated compared to modern learning management systems, but functionality remains solid. We experienced zero technical issues during our review.

Content Accessibility

Lifetime access includes streaming and offline downloads through Udemy's mobile app. Video quality varies between modules (720p to 1080p), suggesting content was produced over time. Closed captions available for accessibility.

Mobile Compatibility

The Udemy app works smoothly on iOS and Android devices. We tested learning on multiple devices, finding the experience consistent, though creating actual ad campaigns requires desktop access for most platforms.

Technical Requirements

Standard broadband internet (5+ Mbps), modern web browser, and accounts on platforms you want to advertise on. No specialized software required beyond what platforms provide free.

Red flags check

😬

Complaints

We discovered relatively few serious complaints about course quality. Most negative feedback centers on depth rather than deception. Some students mentioned feeling misled by the "MASTERY" title, expecting more advanced content than what's delivered. No reports of missing modules or false advertising surfaced during our research.

😬

Refund policy issues

Udemy's 30-day money-back guarantee applies, and we found no widespread refund complaints. This safety net reduces purchase risk considerably.

😬

Marketing practices

The course title includes "MASTERY," which we find somewhat misleading for 10 hours of beginner content. Udemy's perpetual "sale" pricing (listing at $169.99 but selling for under $100) represents standard platform practice, though it can feel manipulative to new buyers. Course Envy maintains fairly transparent marketing compared to many online course creators.

😬

Community feedback

Limited community exists beyond Udemy's platform. We couldn't locate dedicated Discord servers, Facebook groups, or forums for Course Envy students, which limits peer learning opportunities. This absence of community support represents a missed opportunity rather than a red flag.

Is this course legit?

Value For Money

At typical sale prices ($20-100), this course delivers reasonable value for beginners seeking broad platform exposure. We calculated the cost per platform covered at roughly $2-10, which beats purchasing individual platform courses. However, students seeking deep expertise or agency-level training should invest in specialized programs. For a Low Ticket course, it meets expectations without exceeding them.

Conclusion

After thorough evaluation, we conclude that Social Media Marketing MASTERY serves as a legitimate entry point for social media advertising education. Course Envy delivers on their promise of multi-platform coverage, though the "mastery" claim significantly overstates the depth achieved. With 115,792 students enrolled and a 4.6/5.0 rating, the course clearly resonates with its target audience of beginners and small business owners. We recommend this course specifically for those needing a broad overview before specializing, or small business owners wanting to understand basics before hiring agencies. The lifetime access and comprehensive platform coverage justify the investment during sales. However, aspiring social media marketing agency owners or those seeking advanced strategies must supplement with additional resources. The lack of community support and limited instructor interaction reflect the Low Ticket price point appropriately. You're paying for information, not transformation or personalized guidance. Within those constraints, Course Envy delivers accessible, organized content that achieves its modest goals.

FAQs about this course

No, this course provides foundational knowledge only. Building a successful SMMA requires advanced strategies, client acquisition skills, and team management training not covered here.

Produced in 2022, some platform interfaces have changed. Core advertising principles remain valid, but expect 5-10% of screenshots to look different than current versions.

Never pay the $169.99 list price. Udemy runs near-constant sales bringing the cost to $20-100. We recommend waiting for discounts below $50.

Yes, meaningful practice requires ad spend budget. We suggest allocating $100-500 across platforms to test campaigns and see real results.

After completing the course, expect 2-3 months of practice before confidently managing client campaigns. This timeline assumes 5-10 hours weekly of hands-on work.

Facebook and Instagram get approximately 40% of content time, while newer platforms like TikTok receive basic introductions only.

No, support limited to Udemy's Q&A forum and occasional instructor responses. Expect self-directed learning without real-time assistance.

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Social Media Marketing Mastery screenshot
Social Media Marketing Mastery Review
$ 169
Total score: 6,7/10 ⭐
  • Duration10
  • DifficultyEasy
  • Release Date01/2022
  • Format Self-Paced
  • AccessLifetime
  • Time InvestmentLight (1–5 Hours/Week)
  • Payment Options One-Time
  • LanguageEnglish
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Our Methodology

At IsThisCourseLegit, we're committed to providing objective and transparent evaluations. Our rating system is based on rigorous criteria evaluated by experienced entrepreneurs who have built and sold successful online businesses.

Our Rating System

Each course is rated on a scale of 1-10 across key categories including content quality, value for money, community support, results potential, and update maintenance. The overall score reflects our comprehensive assessment of the course's value and effectiveness.

Our Process

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Social Media Marketing Mastery Review