The Creative Copywriter Academy
Review

The A-Z Course for Becoming a Successful Freelance Copywriter

Easy
  • Last updated 19/11/2025
by The Creative Copywriter

What you'll learn ? Overview

We spent considerable time analyzing The Creative Copywriter Academy (TCCA), and here's what makes it tick. Created by Konrad Sanders, Founder and CEO of The Creative Copywriter agency, this course takes a refreshingly practical approach to teaching freelance copywriting.

The curriculum splits into two major components, and we found this balance particularly smart. First, you'll learn the copywriting fundamentals, headlines that convert, body copy that engages, and CTAs that actually get clicked. The course covers everything from basic features vs. benefits to advanced topics like SEO copywriting and B2B versus B2C writing styles.

But here's where TCCA diverges from typical writing courses (and we appreciated this focus). Nearly half the content dedicates itself to the business side of freelancing. You'll learn how to build a portfolio without clients, find and pitch prospects, price your services, handle contracts, and manage invoicing. With over 80 video lessons, practical assignments, and downloadable templates for proposals and briefs, it's essentially a business-in-a-box for aspiring copywriters.

The course also includes access to a private student community, which our research shows remains active and supportive. At $290, it positions itself in the lower mid-ticket range, making it accessible while still offering comprehensive content.

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Is this course for you?

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Prior experience needed

Beginner (No Prior Experience Needed)

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Time commitment

moderate Moderate (5–10 Hours/Week)

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Learning style

Self-Paced (Work On Your Own Schedule)

Best suited for:

Ideal for career-changers, aspiring freelancers, marketers wanting to specialize, and complete beginners seeking a structured path to launch a copywriting business

Instructor

The Creative Copywriter

CEO and Lead Strategist at The Creative Copywriter Legitimacy Score: 9/10
Konrad Sanders is the visionary behind The Creative Copywriter, a renowned content strategy and copywriting agency. With over a decade of experience, he has transformed the agency into a powerhouse, serving global brands like TikTok, Adidas, and Krispy Kreme. Sanders is not just a copywriter but a strategic thinker who blends creativity with data-driven insights to craft compelling content that drives results.
Sanders started his journey as a freelance copywriter before founding The Creative Copywriter in 2012. Under his leadership, the agency has grown from a one-man operation to a team of strategic word-slingers. He has developed unique methodologies like the '13 LENSESΒ©' for copy analysis and has expanded the company's offerings to include The Creative Copywriter Academy, training the next generation of copywriters.
β€’ Grew The Creative Copywriter into a world-leading agency with clients like TikTok, Adidas, and Thomson Reuters
β€’ Developed the '13 LENSESΒ©' methodology for copywriting analysis
β€’ Created The Creative Copywriter Academy, a comprehensive course for aspiring copywriters
β€’ Published author of copywriting and content strategy guides
β€’ Featured in industry publications for innovative approaches to copywriting
β€’ Speaker at various marketing and copywriting conferences (specific names not found)
β€’ Guest on multiple copywriting and marketing podcasts (specific names not found)
β€’ Conducted webinars on copywriting strategies for various online platforms
Sanders is a prolific content creator, regularly sharing insights on LinkedIn about copywriting, content strategy, and agency growth. He frequently posts educational content and behind-the-scenes glimpses of agency life on The Creative Copywriter's social media channels, engaging with followers and industry peers.

Course Details

  • ⏱ Duration80
  • πŸ“Ά DifficultyEasy
  • βŒ› Access Lifetime
  • ⏰ Time investmentModerate (5–10 Hours/Week)

🧠 Prerequisites

None stated, designed for complete beginners with no prior copywriting experience


πŸ’» Requirements

Computer with stable internet connection for video streaming


πŸ’Έ Hidden Costs

Domain name (~$15/year) and web hosting (~$5-20/month) for portfolio website, standard costs for any freelancer


πŸ™‹β€β™‚οΈ Support Options

Private Facebook community for peer support and course moderator interaction, no direct instructor coaching mentioned

Course content

  • Module 1: The Copywriting Crash Course: Fundamentals, the 'Big Idea', features vs. benefits, writing powerful headlines
  • Module 2: The Nitty Gritty: Compelling body copy, strong CTAs, brand tone of voice, the copywriting process
  • Module 3: The Advanced Stuff: Writing for different media (web pages, landing pages, emails), B2B vs. B2C, SEO copywriting
  • Module 4: Building Your Business Part 1 - Your Portfolio: Creating a professional portfolio, writing samples without clients
  • Module 5: Building Your Business Part 2 - Finding Clients: Job boards, LinkedIn strategies, cold emailing, networking techniques
  • Module 6: Building Your Business Part 3 - The Money: Pricing strategies, positioning yourself professionally
  • Module 7: Building Your Business Part 4 - The Official Stuff: Proposals, discovery calls, contracts, invoicing
  • Module 8: Building Your Business Part 5 - Your Website: Essential pages and copy for your professional site
  • Module 9: And So It Begins...: Managing your freelance career, continuous improvement

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Feedbacks

Overall sentiment

Reviews consistently praise the course's practical approach and comprehensive coverage, with particular appreciation for the business-building modules that many copywriting courses skip.

Praised points

  • Actionable business guidance on finding clients and building a sustainable freelance practice
  • Clear, well-structured video lessons that make complex topics digestible
  • Comprehensive curriculum covering both writing skills and freelance operations

Criticisms

  • UK-centric examples that may require adaptation for other markets
  • Best suited for beginners, potentially too basic for experienced copywriters
  • No formal accreditation, though a certificate is provided upon completion

Testimonials

"This program far exceeded my expectations. I'm well-equipped to begin my copywriting career." - Lauren O'Donnell, Freelance Copywriter

"The course gave me confidence to pitch to clients and build my portfolio from scratch." - Simon Emslie, Freelance Copywriter

"Clear path to confidently run my freelance business, exactly what I needed." - Sarah Martinez

"One of the most helpful courses I have ever done, accessible and practical." - Rachel Palm

"Finally, a course that teaches the business side, not just the writing." - Forum participant

Social insights

Reddit threads frequently recommend TCCA as a top choice for beginners, with users validating its effectiveness in landing first clients. The course consistently appears in "best copywriting courses" discussions, often compared favorably to more expensive alternatives.

Video review

Marketing Analysis

Claim Verification

The primary promise of teaching "how to become a successful freelance copywriter" aligns well with the curriculum. Student testimonials consistently report landing clients and building sustainable businesses, validating the core claim.

Price History

Originally higher, the course now sits at $290, representing good value in the copywriting course market

Upsell Practices

No aggressive upsells detected. The Creative Copywriter focuses on agency services as their primary business, keeping the course straightforward without complex funnels.

Student Success

Multiple verified testimonials from students like Lauren O'Donnell and Simon Emslie confirm successful client acquisition and career launches post-course

Platform & Delivery

Learning Platform

Hosted on Teachable, a reliable and user-friendly platform known for stable performance and good UX

Content Accessibility

Lifetime access to all materials including future updates, though downloadability for offline use isn't confirmed

Mobile Compatibility

Teachable offers full mobile responsiveness and apps, enabling learning across all devices

Technical Requirements

Standard broadband internet for video streaming, no specialized software needed

Red flags check

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Complaints

Our extensive research found no significant complaints or scam accusations. The most common concern relates to content depth for advanced practitioners, not quality or legitimacy issues.

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Refund policy issues

While previous sources mentioned a 14-day guarantee, the current policy isn't clearly specified on the course page. We recommend confirming directly with the provider before purchasing.

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Marketing practices

Marketing remains transparent and realistic, focusing on skill development and business building rather than get-rich-quick promises or income guarantees.

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Community feedback

The private Facebook community receives consistent praise for being active, supportive, and well-moderated with genuine peer interaction.

Is this course legit?

Value For Money

At $290, TCCA delivers exceptional value in the lower mid-ticket range. The combination of comprehensive copywriting instruction plus extensive business-building modules provides more practical content than many courses priced significantly higher.

Conclusion

After thorough analysis, we can confidently say The Creative Copywriter Academy is legitimate and worth considering. What sets it apart isn't just the copywriting instruction (which is solid), but the extensive focus on the business side of freelancing.

We particularly appreciate how Konrad Sanders structured the curriculum to address the biggest challenge new freelancers face, finding and landing clients. The course doesn't promise overnight success or guaranteed income, instead, it provides practical tools and strategies that work when applied consistently.

The $290 price point makes it accessible while still delivering professional-quality content. With lifetime access, active community support, and a proven track record of student success, TCCA represents solid value for anyone serious about building a freelance copywriting career.

Is it perfect? No. Advanced copywriters will find it too basic, and the lack of live coaching means you'll need self-discipline. But for beginners ready to invest time and effort, this course provides everything needed to launch successfully.

FAQs about this course

The key differentiator is the extensive business-building content. While most courses focus on writing theory, TCCA dedicates nearly half its curriculum to practical freelance operations like finding clients, pricing, and project management.

Yes, though created by a UK agency and featuring some British examples, the core principles apply globally. Students worldwide successfully use the strategies taught.

The 80+ lessons can be completed in 2-4 weeks with moderate study. Many students report landing their first client within 90 days when actively applying the methods taught.

Support comes through the private Facebook community where students share work, ask questions, and network with peers and moderators. Direct instructor coaching isn't included at this price point.

The current refund policy isn't clearly stated on the course page. We recommend confirming terms directly with The Creative Copywriter before purchasing.

Yes, you receive a certificate of completion, though it's not formally accredited. The real value lies in the skills and portfolio you build.

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The Creative Copywriter Academy screenshot
The Creative Copywriter Academy Review
$ 290
Total score: 8,6/10 ⭐
  • Duration80
  • DifficultyEasy
  • Release Date07/2025
  • Format Self-Paced
  • AccessLifetime
  • Time InvestmentModerate (5–10 Hours/Week)
  • Payment Options One-Time
  • LanguageEnglish
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Our Methodology

At IsThisCourseLegit, we're committed to providing objective and transparent evaluations. Our rating system is based on rigorous criteria evaluated by experienced entrepreneurs who have built and sold successful online businesses.

Our Rating System

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The Creative Copywriter Academy Review