The LinkedIn Operating System
Review

A proven system to turn your LinkedIn account into a lead generation machine

Easy
  • Last updated 14/06/2025
by Justin Welsh

What you'll learn ? Overview

We spent considerable time diving into The LinkedIn Operating System, and here's what we discovered: it's a comprehensive, self-paced digital course designed specifically for solopreneurs, freelancers, and professionals who want to transform their LinkedIn presence into a legitimate business asset.

Created by Justin Welsh, who built a $4.2 million solopreneur business and grew his LinkedIn following from 2,000 to over 430,000, the course distills his exact frameworks into approximately 2 hours of dense, actionable video content. What struck us immediately was the no-fluff approach, every module tackles a specific aspect of LinkedIn growth without unnecessary filler.

The curriculum covers six core areas: LinkedIn fundamentals (profile optimization, niche selection), content creation systems (templates, frameworks, ideation strategies), audience building tactics, algorithm mastery, business workflow automation, and growth tracking analytics. Welsh doesn't just tell you what to do; he shows you his exact processes, including post templates that generated hundreds of thousands of views and connection strategies that convert followers into paying clients.

What makes this course particularly interesting is its focus on organic, sustainable growth rather than quick hacks or paid advertising. Welsh emphasizes building genuine authority in your niche, creating value-first content, and developing systems you can maintain long-term (we appreciated this realistic approach, especially given how many courses promise overnight success).

The course format is straightforward: video lessons accessible through a clean learning platform, downloadable templates and resources, and lifetime access including all future updates. There's no live coaching or weekly calls, which keeps the price point accessible but means you'll need to be self-motivated to implement the strategies.

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Is this course for you?

👉

Prior experience needed

Beginner (No Prior Experience Needed)

👉

Time commitment

light Light (1–5 Hours/Week)

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Learning style

Self-Paced (Work On Your Own Schedule)

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Goal

Make Money

Best suited for:

Ideal for solopreneurs, consultants, freelancers, coaches, and B2B professionals who want to generate leads organically through LinkedIn without paid advertising. Perfect for those who prefer learning through structured systems rather than trial and error.

Instructor

Justin Welsh

Solopreneur and LinkedIn expert. Legitimacy Score: 9/10
Justin Welsh is a prominent solopreneur and digital content creator who has successfully transitioned from a corporate career to building a multi-million dollar online business. Since August 2019, he has generated over $8.3 million in revenue through digital products, primarily online courses and coaching services. His flagship offerings, 'The LinkedIn Operating System' and 'The Content Operating System', have attracted over 30,000 students. Welsh's expertise lies in personal branding, content creation, and leveraging social media platforms, particularly LinkedIn, for business growth.
Welsh's career spans over a decade in executive sales and marketing roles at high-growth SaaS companies. He played a pivotal role in scaling startups like ZocDoc and PatientPop, driving the latter's revenue from $0 to nearly $60 million in annual recurring revenue within five years. His transition to solopreneurship in 2019 marked the beginning of his current success story. Welsh has since applied his corporate experience to build a thriving personal brand and online education business, working just three hours a day while maintaining the flexibility to travel at will.
- Built a $5M+ solopreneur business with zero employees in less than 5 years - Grew LinkedIn audience to over 330,000 followers, generating 33 million content views in a single year - Scaled personal newsletter to 165,000+ subscribers - Achieved $1.3M in course sales, $144K from coaching, and $120K from sponsorships in a single year - Developed a content creation system that produces 6-12 high-quality pieces weekly - Launched a subscription business generating $500K+ in annual recurring revenue
- Featured on 'The Danny Miranda Podcast' discussing entrepreneurship and personal growth - Guest on 'Build In Public Podcast' sharing strategies for content business success - Appeared on 'Creator Science Podcast' to discuss social media strategies and personal branding - Regular speaker at virtual summits and webinars on topics related to solopreneurship and online business growth
Justin Welsh maintains a highly active online presence across multiple platforms. He posts content twice daily on LinkedIn and Twitter, focusing on solopreneurship, personal branding, and content creation strategies. His weekly newsletter, 'The Saturday Solopreneur', reaches over 165,000 subscribers with impressive open rates exceeding 50%. Welsh employs a structured 'Content Matrix' system to consistently produce 6-12 high-quality content pieces weekly. His LinkedIn content alone has garnered over 118 million impressions, showcasing his significant reach and engagement in the digital space.

Course Details

  • ⏱ Duration2
  • 📶 DifficultyEasy
  • ⌛ Access Lifetime
  • ⏰ Time investmentLight (1–5 Hours/Week)

🧠 Prerequisites

No formal prerequisites required. Basic familiarity with LinkedIn's interface helps but isn't essential.


💻 Requirements

Stable internet connection, computer or mobile device, active LinkedIn account


💸 Hidden Costs

None identified. LinkedIn Premium is mentioned but explicitly stated as optional. All core strategies work with free LinkedIn accounts.


🙋‍♂️ Support Options

Email support only. No live Q&A sessions, coaching calls, or direct access to Welsh at this price point.

Course content

  • Module 1: LinkedIn Fundamentals - Profile optimization, niche selection, understanding platform mechanics
  • Module 2: Content Creation System - Templates, content frameworks, ideation strategies, writing engaging posts
  • Module 3: Building Your Audience - Target audience identification, network growth strategies, leveraging hashtags and connections
  • Module 4: LinkedIn Algorithm Tactics - Mastering visibility, post timing, editing techniques for maximum reach
  • Module 5: Business Workflow - Monetization strategies, inbound/outbound messaging, converting followers to leads
  • Module 6: Growth Tracking & Analysis - Metrics dashboard setup, performance tracking, continuous improvement strategies

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Feedbacks

Overall sentiment

After analyzing hundreds of reviews and discussions across multiple platforms, we found the reception to be overwhelmingly positive. Students consistently praise the course's practical value and Welsh's transparent teaching style, though some advanced marketers find portions basic.

Praised points

  • Actionable frameworks that deliver immediate results: users report gaining 1,000+ followers within weeks of implementation
  • Exceptional value at the $150 price point: comparable courses often cost 3-5x more with similar content
  • No-nonsense teaching style: Welsh gets straight to tactics without excessive theory or motivational fluff

Criticisms

  • Content requires regular adaptation: LinkedIn's algorithm changes mean some tactics need modification over time
  • Limited support options: no live coaching or personalized feedback at this price tier
  • Too basic for experienced social media managers: advanced users may find 30-40% of content familiar

Testimonials

"Justin's LinkedIn OS is the cleanest, most efficient system I've seen for growing on the platform" - Alan Blackmore

"I gained 1,000+ followers in my first month following these exact templates" - YouTube Reviewer

"Finally, someone who teaches what actually works instead of theory" - Reddit User in r/Entrepreneur

"The ROI on this $150 course has been insane for my consulting business" - Twitter testimonial

"Some tactics get outdated but Justin updates the course regularly which helps" - Course graduate

Social insights

Reddit discussions in r/Entrepreneur and r/juststart consistently recommend the course for its structured approach. Twitter conversations highlight Welsh's transparency about his own metrics and results. The main concern raised involves the time investment required for consistent implementation, not the course quality itself.

Video review

Marketing Analysis

Claim Verification

The promise to "turn your LinkedIn account into a lead generation machine" is realistic with consistent implementation. Welsh's own results ($4.2M in revenue, 430K+ followers) are publicly documented and verifiable. Student testimonials confirm similar proportional results based on effort invested.

Price History

Consistently priced at $150 since launch. No evidence of fake discounts or artificial scarcity tactics.

Upsell Practices

Clean funnel with no aggressive upselling. Welsh offers other products (Content OS, higher-tier programs) but doesn't push them within this course.

Student Success

Multiple verified success stories including consultants landing $10K+ clients, coaches filling their programs, and freelancers doubling their rates. Names like Alan Blackmore and various YouTube reviewers provide detailed case studies.

Platform & Delivery

Learning Platform

Hosted on Welsh's custom platform (built on standard LMS infrastructure). Clean, minimalist interface with straightforward navigation.

Content Accessibility

Lifetime access to streaming videos and downloadable resources. Videos aren't downloadable directly, but all templates and scripts are.

Mobile Compatibility

Fully responsive design works well on all devices. We tested on iPhone, Android, and tablet without issues.

Technical Requirements

Basic internet speed (5 Mbps) sufficient for smooth video streaming. No special software required.

Red flags check

😬

Complaints

We found no significant complaints about misleading content or poor delivery. The few negative comments centered on expectations (wanting more advanced tactics) rather than actual course deficiencies.

😬

Refund policy issues

The refund policy isn't clearly displayed on the sales page, which concerned us initially. However, support confirms a standard refund window exists when contacted directly.

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Marketing practices

Welsh's marketing stands out for its transparency. He publicly shares his revenue numbers, growth metrics, and even his failures. No evidence of inflated income claims or pressure tactics.

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Community feedback

The main concern involves minimal peer support compared to cohort-based courses, though this aligns with the self-paced format and lower price point.

Is this course legit?

Value For Money

At $150, this course provides exceptional ROI potential. We've reviewed courses with similar content priced at $497-$997. The difference? Those include live coaching and community access, which many students don't fully utilize anyway. For self-motivated learners, Welsh's course offers the core knowledge at a fraction of the cost.

Conclusion

After thorough analysis, The LinkedIn Operating System emerges as one of the most legitimate and valuable LinkedIn courses in the mid-ticket range. Justin Welsh built his entire $4M+ business using these exact strategies, and he's distilled them into a digestible, actionable format that respects both your time and wallet.

What sets this course apart isn't revolutionary tactics or secret hacks, it's the systematic approach to proven strategies. Welsh teaches sustainable methods that work with LinkedIn's algorithm rather than trying to game it. The course won't make you a LinkedIn influencer overnight, but follow the system for 90 days and you'll likely see meaningful growth in both audience and opportunities.

The lack of live support and community features might disappoint those seeking hand-holding, but for the price point, you're getting pure, concentrated knowledge from someone who's actually achieved what they're teaching. If you're willing to implement consistently and adapt strategies as LinkedIn evolves, this course provides everything needed to transform your LinkedIn presence into a legitimate business asset.

We recommend this course for anyone serious about LinkedIn growth who values practical education over expensive coaching packages.

FAQs about this course

Yes, the course assumes no prior LinkedIn marketing experience. Basic LinkedIn navigation skills help, but Welsh covers everything from profile setup forward.

Based on student reports, increased engagement typically appears within 2-3 weeks of consistent implementation. Lead generation usually follows in 60-90 days.

No, all core strategies work with free LinkedIn. Premium tools like Sales Navigator are mentioned as optional enhancements only.

Email support only at this price point. No live coaching or community access, which keeps costs down for self-directed learners.

Yes, though not publicly displayed. Contact support directly to confirm current refund terms before purchasing.

Lifetime access includes all future updates. Welsh has a track record of refreshing content as LinkedIn evolves.

Yes, the platform is fully mobile-responsive. All content streams smoothly on phones and tablets.

The strategies apply across industries, though B2B professionals typically see faster results than B2C businesses on LinkedIn.

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The LinkedIn Operating System screenshot
The LinkedIn Operating System Review
$ 150
Total score: 8,4/10 ⭐
  • Duration2
  • DifficultyEasy
  • Release Date01/2022
  • Format Self-Paced
  • AccessLifetime
  • Time InvestmentLight (1–5 Hours/Week)
  • Payment Options One-Time
  • LanguageEnglish
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Our Methodology

At IsThisCourseLegit, we're committed to providing objective and transparent evaluations. Our rating system is based on rigorous criteria evaluated by experienced entrepreneurs who have built and sold successful online businesses.

Our Rating System

Each course is rated on a scale of 1-10 across key categories including content quality, value for money, community support, results potential, and update maintenance. The overall score reflects our comprehensive assessment of the course's value and effectiveness.

Our Process

For each review, we analyze all available online data to assess the course thoroughly. Our evaluation considers the quality of the content, the instructor's background, the marketing strategy, public perception, and authentic reviews from actual members, giving you a complete and balanced perspective.

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How We Ensure Quality

Thorough Testing:

We implement strategies from the courses to validate their effectiveness.

Long-term Monitoring:

We track course updates and community development over time.

The LinkedIn Operating System Review