Brand Deal Wizard
Review

The Step-By-Step System To Confidently Pitch & Land 4 To 5-Figure Brand Deals Consistently (Without A Large Following Or Selling Your Soul)

Medium
  • Last updated 14/06/2025
by Justin Moore

What you'll learn ? Overview

We spent considerable time analyzing Brand Deal Wizard, Justin Moore's flagship program for content creators looking to monetize through sponsorships. The course promises to help creators land 4 to 5-figure brand deals, even without massive followings, and we found this claim intriguing enough to dig deeper.

Justin Moore, known as "Creator Wizard," brings over a decade of experience and claims to have generated over $5 million in brand partnerships. His course follows what he calls the "Sponsorship Wheel" framework, delivered through 64 lessons across 9 sections (totaling about 3.5 hours of core content).

What caught our attention was the course's evolution from a cohort-based format to a self-paced, on-demand program hosted on the Circle platform. This shift suggests Moore recognized that creators need flexibility in their learning schedules, something we appreciate given the unpredictable nature of content creation.

The curriculum covers everything from crafting your unique value proposition to negotiating contracts and building long-term brand relationships. Beyond the video lessons, students receive practical tools including Notion templates for organization, a Sponsorship Pricing Calculator, and a negotiation swipe file with real examples of successful brand communications.

At $1,497, this is firmly in the high-ticket category, placing it among the more expensive creator education programs we've reviewed. The course includes lifetime access and future updates, plus access to a private student community for ongoing support.

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Is this course for you?

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Prior experience needed

Intermediate (Some Foundational Knowledge Recommended)

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Time commitment

moderate Moderate (5–10 Hours/Week)

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Learning style

Self-Paced (Work On Your Own Schedule)

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Goal

Make Money

Best suited for:

Content creators with existing platforms (even small ones) ready to professionalize their sponsorship approach. Ideal for YouTubers, podcasters, bloggers, and social media creators who've perhaps landed a few small deals but want to scale to consistent 4-5 figure partnerships. Not recommended for complete beginners without any content or audience.

Instructor

Justin Moore

Country Music Star and Podcast Host
Justin Cole Moore is an accomplished American country music singer and songwriter signed to Big Machine Records' Valory Music Group. Born on March 30, 1984, in Poyen, Arkansas, he has established himself as a multi-PLATINUM hitmaker with a traditional country sound that has garnered a loyal following over the past decade. Beyond his musical career, Moore has expanded his reach as a radio personality, co-hosting the morning drive-time sports talk show 'Morning Mayhem' on 103.7 The Buzz in Little Rock, Arkansas.
With a career spanning over a decade, Moore has released seven studio albums since his self-titled debut in 2009. His journey began in his hometown of Poyen, where he started singing at age two and won a talent show at eight. After high school, Moore moved to Nashville, securing a manager, lawyer, and signing a writing deal with Big Picture Music before joining Big Machine Records. By 2008, he was touring with established artists like Trace Adkins, Luke Bryan, and Brooks & Dunn, launching his recording career with his first single 'Back That Thing Up.'
- Released seven studio albums between 2009 and 2023, with his debut and sophomore albums achieving gold certification
- Earned thirteen #1 singles on country charts, including 'Small Town USA,' 'If Heaven Wasn't So Far Away,' and 'This Is My Dirt'
- Won Best New Artist award from the Academy of Country Music in 2014
- Achieved multiple RIAA PLATINUM-certified singles and albums
- Charted eighteen times on the US Billboard Hot Country Songs and Country Airplay charts
- Received nominations for multiple ACM, ACA, CMT, People's Choice, and ACC Awards
- Hosts the Justin Moore Podcast sponsored by Bobcat with tour manager JR
- Co-hosts 'Morning Mayhem' sports talk show on 103.7 The Buzz
- Performed on multiple festivals and headline shows
- Participated in tours with Trace Adkins, Luke Bryan, Brooks & Dunn, ZZ Top
- Joined the Rowdy Friends Tour with Lynyrd Skynyrd and Hank Williams Jr.
Justin Moore engages with fans across digital platforms, showcasing his music career and personal interests. His official website features regular updates on music releases, tour dates, and merchandise. Through his podcast, he connects with diverse guests ranging from fellow country stars to actors and sports personalities, demonstrating his versatility beyond music. His content primarily revolves around country music, sports commentary, and glimpses into his rural Arkansas roots.

Course Details

  • ⏱ Duration64
  • 📶 DifficultyMedium
  • ⌛ Access Lifetime
  • ⏰ Time investmentModerate (5–10 Hours/Week)

🧠 Prerequisites

No formal prerequisites stated, though having an active content platform (YouTube, Instagram, TikTok, blog, or podcast) significantly improves success potential


💻 Requirements

Computer with internet access, ability to use Google Docs/Sheets and Notion


💸 Hidden Costs

None identified beyond standard creator tools you likely already use


🙋‍♂️ Support Options

Private Circle community for peer support, lifetime access to course updates, 30-day refund policy

Course content

  • Section 1: Laying the Foundation - The New Rules of Brand Deals, Success Roadmap, Mindset Mastery, Setting Up for Success
  • Section 2: Uncovering Your Unique Value - Defining Your Niche & Audience, Crafting Your Value Proposition, Perfecting Your Online Presence
  • Section 3: Perfecting Your Pitch - Anatomy of a Perfect Pitch, Core Pitch Message Development, Professional Media Kit Creation, Compelling Pitch Videos
  • Section 4: Finding Brands & Contacts - Identifying On-Brand Partners, Direct Contact Strategies, Building Your Outreach List
  • Section 5: Deal-Making & Negotiation - The Pitching Process, Follow-Up Strategies, Confident Negotiation Techniques, Understanding Deliverables & Rights
  • Section 6: Pricing Yourself & Getting Paid - Confident Pricing Strategies, Creating Tiered Packages, Invoicing & Payment Collection
  • Section 7: Contracts & Legalities - Understanding Brand Contracts, Key Clauses to Identify, Legal Self-Protection
  • Section 8: Campaign Execution - Delivering High-Quality Content, Reporting & Analytics, Performance Tracking
  • Section 9: Long-Term Relationships - Nurturing Brand Relationships, Securing Repeat Business, Partnership Extension Strategies

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Feedbacks

Overall sentiment

Our research revealed predominantly positive feedback from students, with many reporting successful brand partnerships after implementing the strategies. The consensus suggests the course delivers practical value, though success varies based on individual effort and existing platform strength.

Praised points

  • Comprehensive templates and tools that transform chaotic outreach into organized campaigns
  • Real negotiation examples showing actual email exchanges and successful deal structures
  • Mindset shift focus helping creators value their work professionally rather than accepting lowball offers

Criticisms

  • Premium pricing at $1,497 creates a significant barrier for newer creators
  • Results vary by niche, with some industries offering fewer sponsorship opportunities
  • Self-discipline required since the self-paced format lacks accountability structures

Testimonials

"Justin's course provides a clear path, offering resources like PDFs that tell you precisely what to ask when brands reach out." - Meredith Marsh, VidProMom

"The Notion templates make me feel like a legit business instead of an unorganized mess." - Project Untethered Reviewer

"I have stopped thinking that brand deals are an unpredictable revenue stream." - Danielle Desir

"Got my ROI in 2 months and was able to quit my 9-5 a few months after that." - Reddit user, r/PartneredYoutube

"It focuses a lot on getting your mindset right and understanding your value. The community is also pretty active." - Reddit user, r/youtubers

Social insights

Reddit discussions in r/youtubers and r/PartneredYoutube show genuine enthusiasm from course graduates. One user reported recouping their investment within 2 months and quitting their 9-5 shortly after. Another highlighted how the course "focuses a lot on getting your mindset right and understanding your value," which resonated with creators tired of undervaluing themselves.

Video review

Marketing Analysis

Claim Verification

The "4 to 5-figure deals" claim aligns with industry standards for established creators. Justin Moore's personal track record of $5+ million in partnerships lends credibility. However, "without a large following" requires interpretation, as some audience is necessary.

Price History

The course has increased from earlier versions, now at $1,497 (up from reported $997 in previous iterations)

Upsell Practices

No aggressive upsells found on the main course page, though Creator Wizard offers separate higher-tier coaching programs

Student Success

Multiple verified success stories including Meredith Marsh and Danielle Desir. Reddit users report ROI within 2-3 months, though individual results vary significantly.

Platform & Delivery

Learning Platform

Circle platform provides a modern, integrated learning experience combining course content and community features

Content Accessibility

Lifetime access to all materials, streamable videos, downloadable templates and resources

Mobile Compatibility

Circle platform is mobile-responsive, though desktop recommended for using templates and tools

Technical Requirements

Standard internet connection, modern web browser, ability to use productivity tools like Notion

Red flags check

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Complaints

We found no significant complaints or controversy surrounding the course. The most common concern relates to price, which is clearly stated upfront rather than hidden.

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Refund policy issues

The course offers a 30-day full refund policy for first-time students, which is reasonable for this price point. No reports of refund difficulties were found.

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Marketing practices

The sales page makes bold claims about 4 to 5-figure deals, but Moore backs these with his own experience and student testimonials. The "without a large following" claim could be misleading, as some audience is still necessary for success.

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Community feedback

The private community receives consistent praise for being supportive and active, with no reports of neglect or toxic behavior.

Is this course legit?

Value For Money

At $1,497, Brand Deal Wizard sits at the higher end of creator education. For creators who implement the strategies, landing even one 4-figure deal recoups the investment. The combination of Justin Moore's proven expertise, comprehensive curriculum, practical tools, and ongoing community support justifies the price for serious creators ready to treat sponsorships as a business.

Conclusion

After thorough analysis, we found Brand Deal Wizard to be a legitimate, comprehensive program that delivers on its core promise of teaching creators how to secure better brand deals. Justin Moore's transformation from creator to educator appears genuine, backed by his documented success and the detailed, practical nature of the course content.

The shift to a self-paced format on the Circle platform demonstrates responsiveness to student needs, while the 30-day refund policy provides reasonable protection for your investment. We were particularly impressed by the depth of the negotiation training and the inclusion of real contract examples, elements often missing from competitor courses.

However, we must emphasize that success requires more than just purchasing the course. You'll need an existing platform (however small), consistent effort in outreach, and the confidence to value your work appropriately. The course provides the framework and tools, but execution remains your responsibility.

For content creators serious about monetizing through sponsorships and willing to invest both financially and time-wise, Brand Deal Wizard offers substantial value. It's not a magic solution for overnight success, but rather a professional development investment that can transform how you approach brand partnerships.

We recommend this course for intermediate creators ready to level up their sponsorship game, but suggest beginners focus on audience building first before making this investment.

FAQs about this course

Brand Deal Wizard is a self-paced online course teaching content creators how to find, pitch, negotiate, and secure 4 to 5-figure brand sponsorships. It includes 64 video lessons, templates, calculators, and community access.

The course is priced at $1,497 as a one-time payment with lifetime access to all materials and future updates.

While the marketing says 'without a large following,' you do need some existing audience and content. The strategies work best for creators with engaged communities, regardless of size.

Students receive Notion templates for campaign management, a Sponsorship Pricing Calculator, negotiation email swipe files, and access to a private Circle community.

Yes, there's a 30-day full refund policy for first-time students, giving you time to explore the content and decide if it meets your needs.

While the core content is only 3.5 hours, implementing strategies takes weeks or months. Some students report ROI within 60-90 days, but results vary by niche and effort.

Justin Moore is a sponsorship coach with over 10 years of creator experience who has generated over $5 million in brand partnerships and now teaches his methods through Creator Wizard.

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Brand Deal Wizard screenshot
Brand Deal Wizard Review
$ 1 497
Total score: 8,0/10 ⭐
  • Duration64
  • DifficultyMedium
  • Release Date01/2024
  • Format Self-Paced
  • AccessLifetime
  • Time InvestmentModerate (5–10 Hours/Week)
  • Payment Options One-Time
  • LanguageEnglish
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Our Methodology

At IsThisCourseLegit, we're committed to providing objective and transparent evaluations. Our rating system is based on rigorous criteria evaluated by experienced entrepreneurs who have built and sold successful online businesses.

Our Rating System

Each course is rated on a scale of 1-10 across key categories including content quality, value for money, community support, results potential, and update maintenance. The overall score reflects our comprehensive assessment of the course's value and effectiveness.

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Brand Deal Wizard Review