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Learn the Art and Science of Business Development and Strategic Partnerships
We spent considerable time examining Business Development for Startups, taught by Scott Britton, and here's what we discovered. This entry-level course targets founders and professionals in SaaS or tech startups who need to quickly acquire business development skills. The curriculum promises to cover everything from cold outreach to closing deals, all packaged in about 4-5 hours of video content.
Scott Britton brings legitimate credentials to the table, he's created other courses like "Cold Email Mastery" and "Productivity Hacks for the Busy Entrepreneur" on Udemy. The course curriculum tackles core topics including business development strategy, cold emailing, cold calling, pitching, selling, closing deals, building networks, managing partners, and generating leads.
What caught our attention immediately was the course's age. Last updated in 2017, we're looking at material that's nearly 8 years old in a field that evolves rapidly. While fundamental BD principles remain constant, the tactical landscape, especially around digital outreach and SaaS-specific strategies, has transformed significantly since then.
The course positions itself as comprehensive for beginners, requiring no prerequisites or additional software. At first glance, this accessibility seems like a strength, but we wondered whether this low barrier to entry might also mean the content lacks the depth needed for real-world application in today's competitive startup environment.
Beginner (No Prior Experience Needed)
light Light (1–5 Hours/Week)
Self-Paced (Work On Your Own Schedule)
Learn A New Skill
Mixed reactions dominate the feedback landscape, with beginners appreciating the foundational concepts while more experienced users find the material lacking in current relevance and production polish.
"Great overview for those new to biz dev." – Udemy User
"Content is useful but feels a bit dated." – Reddit User
"Scott walks through every step, which helped me understand outreach." – BreakInto.Tech
"Audio quality made it tough to concentrate." – Udemy Review
"Perfect if you need basic frameworks quickly." – Class Central Reviewer
Reddit discussions from r/sales and r/startups show lukewarm reception. Users repeatedly mention it's "okay for absolute beginners" but recommend seeking more current alternatives. We noticed several affiliate-driven reviews that paint an overly positive picture, raising questions about authentic feedback.
A budget-friendly primer that delivers basic BD concepts but struggles with outdated content and production issues.
The course promises to teach "business development and strategic partnerships" which it technically delivers, though with dated examples and tools. The claim of providing an "arsenal of proven tactics for every situation" feels overstated given the limited scope and age of content.
Typical Udemy pricing with frequent discounts from listed price to around $19.99
No aggressive upselling detected, straightforward single course offering
Limited verifiable success stories beyond basic testimonials. No recent case studies or documented outcomes available.
Marketing remains honest about what's included but conveniently omits the course's age and lack of updates.
Udemy's standard interface, reliable but basic functionality
Full lifetime access to videos, streamable on-demand, limited downloadable resources
Udemy mobile app provides decent video access
Basic internet connection and device capable of streaming video
While Udemy's platform functions adequately, the course content shows its age through dated screenshots, references to defunct tools, and production quality that feels distinctly pre-2020. The lack of interactive elements or modern learning features makes this feel more like watching old YouTube videos than taking a current online course.
The most consistent complaint centers on the course's age and production quality. Users report difficulty concentrating due to poor audio, and many note that specific tactics (especially around digital tools and platforms) no longer apply.
Standard Udemy 30-day refund policy applies. No specific complaints about refunds found.
The course description stays relatively grounded, though we noticed it avoids mentioning the last update date prominently. No egregious income claims or unrealistic promises detected.
No reports of scam activity or aggressive upselling. The main concern remains the dated nature of the content rather than any deceptive practices.
While not deceptive, the course's failure to update content for nearly 8 years raises serious questions about its current value.
At $19.99, you're getting what you pay for, a basic introduction to BD concepts that would have been solid in 2017. For the price of a lunch, it's hard to complain too much, but don't expect cutting-edge strategies or current best practices.
We've thoroughly examined Business Development for Startups by Scott Britton, and our verdict is mixed. Yes, it's a legitimate course that covers real BD fundamentals at an accessible price point. For someone with absolutely zero knowledge of business development who needs a quick primer, it serves its purpose.
However, we can't ignore the elephant in the room, this course is approaching a decade without updates. In the fast-evolving world of SaaS and tech startups, tactics from 2017 feel prehistoric. Modern BD professionals use tools, platforms, and strategies that didn't exist when this course was created.
The production quality issues compound the problem. Poor audio and lengthy videos make it challenging to stay engaged, even with the relatively short runtime. Without any community support or instructor updates, you're essentially buying access to archived content.
Our recommendation? If you have literally no BD knowledge and need to understand basic concepts for under $20, this course provides that foundation. But immediately follow it up with more current resources. Think of it as BD history rather than BD training. For anyone serious about building a career or driving real results in business development, invest in something more current, even if it costs more.
At $19.99, you're getting what you pay for, a basic introduction to BD concepts that would have been solid in 2017. For the price of a lunch, it's hard to complain too much, but don't expect cutting-edge strategies or current best practices.
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We spent considerable time examining Business Development for Startups, taught by Scott Britton, and here's what we discovered. This entry-level cours...
We spent considerable time examining Business Development for Startups, taught by Scott Britton, and here's what we discovered. This entry-level cours...
We spent considerable time examining Business Development for Startups, taught by Scott Britton, and here's what we discovered. This entry-level cours...
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