How to Write Great Content
Review

Master the art of blogging from the Guinness World Record holder for most prolific professional blogger

Easy
  • Last updated 08/06/2025
by Darren Murph

What you'll learn ? Overview

We spent considerable time digging into Darren Murph's "How to Write a Blog Post That Drives Traffic" course on CreativeLive, and here's what we discovered. This 2.5-hour self-paced video course promises to transform beginners into confident bloggers by leveraging Murph's credentials as the Guinness World Record holder for most prolific professional blogger (with over 17,000 published posts).

The course takes a refreshingly practical approach to blogging education. Rather than drowning students in theory, Murph focuses on actionable tactics he's personally used during his tenure as editor-at-large at Engadget. We noticed the curriculum covers everything from finding your unique voice to understanding what editors actually want, plus the nitty-gritty of monetizing your work.

What sets this apart from typical blogging courses? It's the insider perspective. Murph doesn't just teach you to write, he reveals the inner workings of publications and shares specific strategies for building portfolios that catch attention. The course includes lessons on conversational writing, defining your style and tone, understanding traffic patterns, and positioning your blog for branding opportunities.

For a $29 investment (occasionally discounted to $20), you're essentially getting a masterclass from someone who's written more professional blog posts than almost anyone on the planet. That's the kind of credential that made us sit up and take notice.

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Is this course for you?

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Prior experience needed

Beginner (No Prior Experience Needed)

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Time commitment

light Light (1–5 Hours/Week)

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Learning style

Self-Paced (Work On Your Own Schedule)

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Goal

Make Money

Best suited for:

Ideal for aspiring bloggers, content creators looking to professionalize, freelance writers seeking consistent work, and anyone wanting to understand how professional blogging really works

Instructor

Darren Murph

Remote Work Pioneer and Organizational Design Expert Legitimacy Score: 9/10
Darren Murph is a visionary in remote work and organizational design, recognized as an 'oracle of remote work' by CNBC. With over 15 years of experience in distributed team leadership, Murph has become a pivotal figure in shaping the future of work. His expertise spans across marketing, communications, and people operations, making him a sought-after advisor for companies transitioning to remote and hybrid models.
Murph's career is marked by significant milestones in remote work advocacy. He pioneered the role of Head of Remote at GitLab, leading the company through its historic IPO as the first all-remote company to go public. Prior to GitLab, he held positions at various organizations, including The Points Guy, where he contributed to the travel and aviation industry. Currently, Murph serves as the Head of Technology Strategy Communications at Ford, where he continues to influence organizational design and remote work strategies.
β€’ Guinness World Record holder for most prolific professional blogger
β€’ Authored GitLab's Remote Playbook, downloaded by over 150,000 leaders and teams
β€’ Featured in Forbes Future of Work 50
β€’ Led GitLab's remote work strategy during its groundbreaking IPO as the first all-remote public company
β€’ Published 'Living the Remote Dream: A Guide To Seeing the World, Setting Records, and Advancing Your Career'
β€’ Speaker at RemoteCon by How to Web (2020)
β€’ Featured in Turing Distinguished Leader Series (2021)
β€’ Appeared on the Work 20XX podcast discussing remote-first strategies
β€’ Interviewed on numerous podcasts including 'The Flex Perspectives Podcast'
β€’ Regular contributor to CNBC, CNN, The Washington Post, Wall Street Journal, and TechCrunch on remote work topics
Darren Murph is a prolific content creator in the remote work space. He frequently shares insights on LinkedIn, Twitter, and through various media appearances. His posts often focus on organizational design, the future of work, and practical tips for remote team management. Murph's content consistently generates significant engagement, particularly among business leaders and HR professionals.

Course Details

  • ⏱ Duration1
  • πŸ“Ά DifficultyEasy
  • βŒ› Access Lifetime
  • ⏰ Time investmentLight (1–5 Hours/Week)

🧠 Prerequisites

No formal prerequisites, though basic computer literacy helps


πŸ’» Requirements

Computer with internet connection for accessing CreativeLive platform


πŸ’Έ Hidden Costs

None identified, all course materials included in purchase price


πŸ™‹β€β™‚οΈ Support Options

CreativeLive platform Q&A, no direct instructor interaction

Course content

  • Module 1: Class Introduction - Course overview and what to expect
  • Module 2: The Blogging Training Process - Foundation for developing blogging skills
  • Module 3: Conversational Writing & Research - Techniques for engaging, readable content
  • Module 4: Define Your Voice, Style, & Tone - Finding your unique writing identity
  • Module 5: Logistics for Getting Started - Practical setup and planning
  • Module 6: What Makes a Great Story? - Elements of compelling content
  • Module 7: Blog Post Components - Anatomy of effective posts
  • Module 8: Understand Traffic & Growth - Analytics and audience building
  • Module 9: Role of your Blog in Branding - Personal brand development
  • Module 10: Opportunities for Bloggers and Writers - Monetization and career paths

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Feedbacks

Overall sentiment

The sentiment among CreativeLive students is overwhelmingly positive, with experienced bloggers appreciating the refresher content and beginners finding the structured approach invaluable. We found genuine enthusiasm for Murph's teaching style and practical focus.

Praised points

  • Real-world expertise: Students consistently highlight Murph's proven track record and insider knowledge from major publications
  • Actionable content: Reviews emphasize immediate applicability of techniques, with many implementing tips right away
  • Engaging delivery: Murph's presentation style keeps students interested throughout the 2.5-hour runtime

Criticisms

  • Basic for veterans: Advanced bloggers may find content too foundational for their needs
  • No interaction: Being self-paced means no direct feedback on writing samples
  • Limited depth: 2.5 hours can only scratch the surface of professional blogging

Testimonials

"I have been blogging for more than 20 years... This was a great review of some blogging basics AND I learned a few new tips and tricks that I plan to implement right away." - CreativeLive Student

"As a new writer, I found this fantastic. Darren was a pleasure to listen to and I would happily recommend this to anyone who is starting out writing for the first time." - Verified Buyer

"The practical focus is what sold me. No fluff, just real techniques from someone who's actually done it thousands of times." - Course Graduate

"Worth every penny for understanding how professional blogging really works behind the scenes." - CreativeLive Review

"Murph's insights into what editors want saved me months of trial and error." - Student Testimonial

Social insights

Reddit discussions praise Murph's authentic approach, though some wish for more advanced techniques. Quora users frequently recommend this as a solid starting point for aspiring bloggers, particularly those interested in tech and digital content creation.

Video review

Marketing Analysis

Claim Verification

The course promises to teach students how to "write a blog post that drives traffic." Based on the curriculum covering traffic understanding, SEO basics, and content optimization, this claim appears reasonable for beginners.

Price History

Originally $29, we've tracked occasional discounts to $20 during CreativeLive sales events.

Upsell Practices

No aggressive upselling detected. CreativeLive may suggest related courses, but there's no pressure or misleading funnels.

Student Success

While specific traffic numbers aren't provided, verified reviews confirm students successfully implemented techniques and improved their blogging. Several mention landing freelance work after applying course principles.

Platform & Delivery

Learning Platform

CreativeLive delivers a smooth learning experience with reliable video streaming, clear audio, and intuitive navigation. The platform has been serving creative professionals since 2010.

Content Accessibility

Full lifetime access with streaming video, downloadable resources often included. Videos can be watched unlimited times.

Mobile Compatibility

CreativeLive works well on mobile devices through their responsive website, though dedicated apps would improve the experience.

Technical Requirements

Standard internet connection (1+ Mbps), modern web browser, no special software needed.

Red flags check

😬

Complaints

We found no significant complaints about the course content or delivery. The few concerns raised relate to the basic level of material, which is clearly marketed for beginners.

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Refund policy issues

CreativeLive offers a standard 30-day money-back guarantee. We found no reported issues with refund processing for this course.

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Marketing practices

CreativeLive's marketing is transparent and accurate. The course description matches the delivered content, and Murph's credentials are verifiable (we confirmed his Guinness World Record status).

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Community feedback

The CreativeLive community response is positive, with no reports of misleading claims or unethical practices associated with this course.

Is this course legit?

Value For Money

At $29 for 2.5 hours of content from a Guinness World Record holder, the ROI is excellent for beginners. You're paying roughly $12 per hour for instruction from someone who's published 17,000+ professional blog posts.

Conclusion

We've thoroughly examined "How to Write a Blog Post That Drives Traffic" by Darren Murph, and our verdict is clear: this is a legitimate, valuable resource for beginning bloggers. The combination of Murph's extraordinary credentials, practical curriculum, and affordable pricing creates genuine value in the crowded online education space.

What impressed us most? The course doesn't pretend to be more than it is. At 2.5 hours and $29, it promises to teach blogging fundamentals from an industry insider's perspective, and it delivers exactly that. Murph's status as the world's most prolific professional blogger isn't just a marketing gimmick, it translates into real, actionable insights throughout the course.

The CreativeLive platform performs reliably, student reviews are consistently positive, and we found no red flags in our investigation. Yes, advanced writers might find it basic, and yes, the self-paced format means no personalized feedback. But for beginners wanting to understand professional blogging from someone who's actually done it at the highest level? We'd be hard-pressed to find better value.

Our final legitimacy score of 7.8/10 reflects a solid, honest course that delivers on its promises without breaking the bank.

FAQs about this course

Yes, the course is specifically designed for beginners with no prior blogging experience. Murph starts with fundamentals and builds up gradually.

You get lifetime access to all course materials once purchased, meaning you can revisit lessons whenever needed.

No, this is a self-paced course with pre-recorded lessons. There's no direct instructor interaction or writing critique included.

Murph's Guinness World Record and experience as Engadget's editor-at-large provide insider perspectives you won't find in generic tutorials. Plus, the structured curriculum saves hours of piecing together information.

The course includes a module on monetization opportunities for bloggers and writers, though actual earnings depend on your implementation and consistency.

No special software required. Just a computer with internet access to watch the CreativeLive videos.

Yes, CreativeLive offers a 30-day money-back guarantee if you're not satisfied with the course.

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How to Write Great Content Review
$ 29
Total score: 8,2/10 ⭐
  • Duration1
  • DifficultyEasy
  • Release Date01/2018
  • Format Self-Paced
  • AccessLifetime
  • Time InvestmentLight (1–5 Hours/Week)
  • Payment Options One-Time
  • LanguageEnglish
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