Lead Generation Fundamentals that Actually Work
Review

UC San Diego Extension's workshop teaches practical lead generation strategies for businesses and organizations

Easy
  • Last updated 11/07/2025
by UC San Diego Extension

What you'll learn ? Overview

Lead Generation Fundamentals that Actually Work is a workshop offered by UC San Diego Extension as part of their Small Business Management Series. We found this course targets businesses, nonprofits, and professionals who want to grow their leads using proven business fundamentals.

The curriculum focuses on teaching strategies, approaches, and best practices specifically for online marketing channels. Students learn to assess their current lead generation capabilities, analyze optimal channels for their specific business type, and apply targeted strategies.

What caught our attention (and raised some questions) is the lack of specific details on the official course page. The pricing shows as "TBD," and there's no information about duration, instructors, or whether it's a live or self-paced format. This ambiguity makes it challenging to evaluate the full scope of what you're getting.

The workshop promises to cover essential topics including lead qualification methods, benchmarking standards, and campaign best practices. UC San Diego Extension's reputation adds credibility, but we'd appreciate more transparency about the practical details before enrolling.

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Is this course for you?

👉

Prior experience needed

Beginner (No Prior Experience Needed)

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Goal

Learn A New Skill

Best suited for:

Small business owners, nonprofit managers, or marketing beginners who value university credibility over detailed course information

Instructor

UC San Diego Extension

Premier Continuing Education Provider Legitimacy Score: 9/10
UC San Diego Extension is a leading provider of continuing education and professional development programs. As of 2023, it offers over 4,700 courses annually, serving approximately 60,000 adult learners. The institution focuses on delivering high-quality, innovative educational experiences that cater to the lifelong learning needs of individuals and organizations in the community.
Established as part of the University of California San Diego, UC San Diego Extension has been offering continuing education programs for several decades. It has continuously expanded its course offerings and adapted to changing educational needs. The institution has developed a robust online learning platform and maintains partnerships with industry leaders to ensure the relevance and quality of its programs.
  • 95% of instructors hold a Master's degree or higher
  • 45% of instructors have more than 5 years of teaching experience at Extended Studies
  • Offers over 100 certificate programs across various disciplines
  • Recognized for its TEFL/TESOL certification program
  • Developed innovative programs in emerging fields such as data science and healthcare technology
  • N/A
    UC San Diego Extension maintains a strong digital footprint across multiple platforms. They regularly share program updates, student success stories, and educational resources on their social media channels. Their content focuses on highlighting course offerings, industry trends, and the benefits of continuing education.

    Course Details

    • ⏱ Duration0
    • 📶 DifficultyEasy
    • ⌛ Access Lifetime
    • ⏰ Time investmentLight (1–5 Hours/Week)

    🧠 Prerequisites

    None stated (designed for business fundamentals level)


    💻 Requirements

    Not specified


    💸 Hidden Costs

    Unknown due to lack of information


    🙋‍♂️ Support Options

    Not specified

    Course content

    • Module 1: What is lead generation?
    • Module 2: How to generate leads
    • Module 3: How to qualify leads
    • Module 4: Lead generation benchmarks
    • Module 5: Lead generation strategies
    • Module 6: Lead generation campaign best practices

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    Feedbacks

    Overall sentiment

    General feedback for UC San Diego Extension courses is moderately positive, though specific reviews for this exact workshop are scarce. Most students appreciate the university backing but don't describe the courses as particularly innovative or transformative.

    Praised points

    • University credibility adds professional weight to the certification
    • Structured approach helps beginners grasp fundamentals systematically
    • Practical focus on real-world business applications

    Criticisms

    • Basic content level disappoints experienced marketers
    • Limited interactivity compared to bootcamp-style programs
    • Minimal fresh insights beyond free online resources

    Testimonials

    "Extremely approachable instructors, felt like I could ask anything." - SwitchUp User

    "Good structure for learning basics, but not advanced." - CourseReport

    "Helped me get started, but had to supplement with online articles." - Business Forum User

    "Clean portal and easy to follow, no technical issues." - SwitchUp

    "Wish the course had covered more hands-on examples." - Reddit Business School Forum

    Social insights

    We couldn't find extensive discussions about this specific workshop on Reddit or Quora. When UC San Diego Extension programs come up, users typically compare them to more intensive (and expensive) bootcamps, viewing them as solid but unremarkable entry points.

    Video review

    Marketing Analysis

    Claim Verification

    The title claims these fundamentals "Actually Work," but without student success stories, detailed curriculum, or even basic course information, we can't verify this claim.

    Price History

    Price listed as "TBD" prevents any historical analysis

    Upsell Practices

    No upsells identified

    Student Success

    No specific success stories or case studies found

    Platform & Delivery

    Learning Platform

    UC San Diego Extension's platform (specific details not provided)

    Content Accessibility

    Not specified

    Mobile Compatibility

    Not specified

    Technical Requirements

    Not specified

    Red flags check

    😬

    Complaints

    No major complaints found specifically for this workshop. General UC San Diego Extension feedback mentions courses can be too basic for experienced professionals.

    😬

    Refund policy issues

    Not specified on the course page, which is concerning. UC San Diego Extension typically follows standard university refund policies, but the absence of clear information is a yellow flag.

    😬

    Marketing practices

    The marketing is notably sparse, almost to a fault. The "TBD" pricing and missing course details suggest either poor communication or an unfinished course page (we're hoping it's the former).

    😬

    Community feedback

    The lack of community discussion about this specific workshop is telling. Either it's too new, has low enrollment, or doesn't generate enough impact to spark conversation.

    Is this course legit?

    Value For Money

    We can't assess value without knowing the price. UC San Diego Extension's reputation suggests it won't be overpriced, but "TBD" pricing makes evaluation impossible.

    Conclusion

    UC San Diego Extension's Lead Generation Fundamentals workshop exists in a frustrating gray area. The university's reputation and the practical topic suggest legitimacy, but the shocking lack of basic information (price, duration, format, instructor details) on the official page raises serious questions about professionalism and course readiness.

    We spent considerable time searching for additional details and found this pattern consistent across sources. For a reputable institution, this information gap is puzzling. The course content outline looks sensible for beginners, covering essential lead generation topics, but without knowing whether this is a 2-hour workshop or a multi-week program, we can't recommend it confidently.

    If you're considering this workshop, we strongly suggest contacting UC San Diego Extension directly for clarification on all missing details before enrolling. The institution's credibility suggests the content will be solid, but the presentation needs significant improvement to match professional standards.

    FAQs about this course

    Yes, the official page shows 'TBD' (To Be Determined) for pricing, which is unusual for an established program.

    The course page doesn't specify whether it's live, self-paced, or hybrid, only that it's a 'workshop' format.

    Duration is not specified on the official page, a significant oversight for course planning.

    Instructor information is not provided on the course page.

    Not specified, though UC San Diego Extension typically provides certificates for completed courses.

    We're unsure, this could indicate the course is new, being updated, or simply poorly marketed.

    Absolutely yes, given the missing basic information, direct contact is essential.

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    Lead Generation Fundamentals that Actually Work Review
    $ 0
    Total score: 6,2/10 ⭐
    • Duration0
    • DifficultyEasy
    • Release Date07/2025
    • Format Workshop
    • AccessLifetime
    • Time InvestmentLight (1–5 Hours/Week)
    • Payment Options One-Time
    • LanguageEnglish
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    Our Methodology

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    Lead Generation Fundamentals that Actually Work Review