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Sell Artwork Online: Print On Demand
Review

Transform your artwork into profitable products without inventory hassles

Total score: 7,4/10
Easy
  • Last updated 26/06/2025
Kelly Rae Roberts
by Kelly Rae Roberts
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What you'll learn ? Overview

Kelly Rae Roberts’s course, “Sell Artwork Online: Print On Demand,” offers artists a clear path to turning their art into physical products using platforms like Printful and Printify. Roberts, a mixed-media artist who made the leap from medical social work to art at age 30 (her background checks out), shares her firsthand experience throughout the course. It guides you step-by-step through everything from choosing the right POD platform to preparing your artwork files, creating product mockups, and launching your shop on Etsy or Shopify.

What stands out is the course’s focus on simplicity and accessibility. Roberts intentionally steers clear of technical jargon, making it approachable even if terms like file formats or e-commerce setup usually feel overwhelming. With over 6 hours of video content plus bonus materials, this is a solid introduction to the print-on-demand business.

The program is organized into six main modules, covering everything from the basics of POD to essential marketing strategies. You also get access to a private Facebook group and replays of previous Q&A sessions, although one-on-one coaching with Roberts herself isn’t included—something to keep in mind if personalized support is a priority.

Tips: One point worth noting is that the course originally launched around 2020, and Roberts mentions she updates the content from time to time. Since POD platforms evolve rapidly, it’s a good idea to check when the course was last refreshed before committing 🫡

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Is this course for you?

👉

Prior experience needed

Beginner (No Prior Experience Needed)

👉

Time commitment

light Light (1–5 Hours/Week)

👉

Learning style

Self-Paced (Work On Your Own Schedule)

Best suited for:

Visual artists with existing artwork who feel overwhelmed by POD technicalities and prefer learning from a fellow artist rather than a tech guru. Perfect for creatives seeking hand-holding through their first POD venture.

Instructor

Kelly Rae Roberts

Kelly Rae Roberts

Mixed Media Artist, Author, and Creative Entrepreneur Legitimacy Score: 9/10
Kelly Rae Roberts is an internationally recognized mixed media artist, author, and former social worker who has successfully transitioned into a thriving creative career. Her artwork, characterized by its uplifting and inspirational nature, has been licensed and sold in thousands of stores worldwide. Roberts is known for her unique blend of whimsical art and empowering messages, which resonate with a wide audience seeking inspiration and creative growth.
Roberts began her career as a clinical medical social worker before discovering her passion for art at the age of 30. Since 2006, she has built a multifaceted creative business, including art licensing, publishing, and teaching. Her work has generated millions in revenue through licensed products. Roberts has authored books, created popular e-courses, and conducts creative retreats worldwide, sharing her expertise in both artistic techniques and business strategies for creatives.
• Published author of 'Taking Flight: Inspiration and Techniques to Give Your Creative Spirit Wings'
• Developed successful art licensing deals with major retailers
• Created and launched multiple well-received online courses for artists and creative entrepreneurs
• Opened a brick-and-mortar shop, Marigold + True, in 2020
• Featured in numerous magazines and publications for her art and business acumen
• Speaker at various creative business conferences and workshops
• Guest on creative entrepreneurship podcasts (specific names not found in search results)
• Hosts her own retreats and workshops for aspiring artists and creative entrepreneurs
Roberts engages extensively across social media platforms, sharing daily insights into her artistic process, business journey, and personal life. Her content spans from showcasing new artwork and products to offering business advice and inspirational messages for creatives. She regularly interacts with her audience through posts, stories, and live sessions, fostering a strong community of 'Possibilitarians'.

Course Details

  • ⏱ Duration14
  • 📶 DifficultyEasy
  • ⌛ Access Lifetime
  • ⏰ Time investmentLight (1–5 Hours/Week)

🧠 Prerequisites

Existing artwork portfolio (digital or ready to digitize), basic computer literacy

💻 Requirements

Computer/laptop, stable internet connection, digital artwork files

💸 Hidden Costs

Product samples (recommended), premium e-commerce platform subscriptions, custom domain, image editing software (Photoshop, Canva Pro, etc.), potential marketing/advertising budget

🙋‍♂️ Support Options

Private Facebook community, Q&A session replays (no direct one-on-one coaching)

Course content

  • Module 1: Introduction to Print On Demand - POD fundamentals, process overview, mindset preparation
  • Module 2: Choosing Your POD Platform - Deep dive into Printful vs. Printify, platform comparisons, integration options
  • Module 3: Preparing Your Artwork - File formats, resolution requirements, color profiles (RGB vs. CMYK), creating mockups
  • Module 4: Shop Setup and Integration - Etsy and Shopify setup, branding basics, payment processing
  • Module 5: Product Creation and Pricing - Adding products, pricing strategies, understanding profit margins
  • Module 6: Marketing Fundamentals - Basic Etsy SEO, social media strategies, email list building
  • Bonus Content: Q&A session replays, private Facebook group access, resource library with templates

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Feedbacks

Overall sentiment

After digging through available reviews and community feedback, we found sentiment skews positive among Roberts's target audience, particularly artists new to POD. Her established reputation in the art education space clearly carries weight here.

Praised points

  • Teaching style that demystifies tech for creative types
  • Step-by-step platform setup guidance that actually works
  • Active Facebook community providing peer support

Criticisms

  • Content depth limited to beginners, leaving advanced users wanting more
  • Platform interfaces may be outdated despite periodic updates
  • Zero refund policy creating purchase anxiety

Testimonials

"Kelly Rae's energy is contagious, she made POD easy to understand." — Blog comment

 "I never thought I could get my art on products, but this class walked me through every step." — Course participant

 "As someone terrified of tech, I found these tutorials really simple and doable." — Newsletter subscriber

 "Lots of pep talk, encouragement, and real-life advice for beginners." — Art forum user

 "Great for getting started, but less in-depth for seasoned sellers." — Facebook group member

Social insights

We scoured Reddit's r/printondemand and found minimal discussion about this specific course, which raised an eyebrow. Most mentions appear on Roberts's own platforms or art business blogs. The lack of organic discussion in POD communities suggests it hasn't penetrated mainstream POD circles (or students aren't actively discussing it outside closed groups).

Video review

Marketing Analysis

Claim Verification

The core promise of teaching POD without inventory management holds true, that's simply how POD works. The "sustainable income stream" claim remains aspirational, we found no data on average student earnings.

Price History

Price has remained stable at $297 since our earliest findings. No evidence of frequent discounting or price manipulation.

Upsell Practices

Remarkably restrained. While Roberts offers other courses, we found no aggressive upselling within this course's sales funnel.

Student Success

Sales page features testimonials but lacks verifiable income data or detailed case studies. Success in POD varies wildly based on art appeal, niche selection, and marketing execution.

Platform & Delivery

Learning Platform

Hosted on Teachable, a reliable industry standard. We've tested numerous Teachable courses and consistently find the platform user-friendly and stable.

Content Accessibility

Lifetime access to all materials. Video lessons stream online (downloading typically restricted on Teachable). Supplementary PDFs likely downloadable.

Mobile Compatibility

Teachable's mobile responsiveness works well for consuming content, though you'll want a desktop for actually implementing POD setup tasks.

Technical Requirements

Standard internet connection, modern browser. No special software required for course access (though you'll need image editing tools for implementation).

Red flags check

😬

Complaints

We found no major complaints about course quality or instructor integrity. The primary concern consistently raised relates to the refund policy.

😬

Refund policy issues

Here's the kicker: a strict no-refund policy due to "digital nature and immediate access." This policy is clearly stated but remains a significant barrier for risk-averse buyers.

😬

Marketing practices

Marketing appears transparent without outrageous income claims. Roberts focuses on creative fulfillment and "sustainable income streams" rather than specific dollar amounts (refreshing in this space).

😬

Community feedback

Within the private community, feedback reportedly stays positive. No red flags emerged from our research into broader community sentiment.

Is this course legit?

Value For Money

At $297 (mid-ticket pricing), you're paying for structured guidance and community access rather than revolutionary information. For tech-anxious artists who resonate with Roberts's style, the hand-holding and peer support justify the cost. More tech-savvy creators might find similar information free on YouTube, though scattered across dozens of videos.

Conclusion

We found "Sell Artwork Online: Print On Demand" to be a legitimate, well-structured introduction to POD for artists. Kelly Rae Roberts delivers exactly what she promises: a beginner-friendly pathway into POD without the tech overwhelm. The course excels at making POD accessible to creative types who might otherwise never attempt it. 

However, we can't ignore the limitations. The no-refund policy feels unnecessarily rigid for a $297 investment. The course's beginner focus means you'll likely need additional resources once you master the basics. And while Roberts updates content periodically, the fast-evolving nature of POD platforms means some interface instructions might already be outdated. 

Our verdict? If you're an artist with zero POD experience who values gentle guidance over cutting-edge strategies, this course delivers solid value. But if you're comfortable with technology or seeking advanced scaling tactics, look elsewhere. The 7.2/10 legitimacy score reflects a good course with clear limitations, not a scam or miracle solution.

FAQs about this course

Both digital and traditional artists can benefit. Traditional artists will learn digitization techniques, while digital artists can skip straight to product preparation.

We found no verified income data from course students. POD earnings vary wildly, most artists earn modest supplemental income rather than full-time wages. Success depends on your art's market appeal, niche selection, and marketing efforts beyond what this course teaches.

No. Support comes through the private Facebook community and Q&A replays. Direct access to Roberts isn't included at this price point.

POD platforms update interfaces frequently. While core concepts remain valid, expect some interface differences from what's shown in videos. You'll need to adapt.

Roberts enforces a strict no-refund policy citing immediate digital access. No exceptions mentioned. Consider this carefully before purchasing.

No. Marketing coverage stays at beginner level, basic Etsy SEO, simple social media tactics. For advanced strategies, you'll need additional resources.

Not necessarily. While professionals use Photoshop, free alternatives like Canva or GIMP work for basic POD prep. Budget $10-50/month if you want premium tools.

Following the course structure, most students could launch within 2-4 weeks working 3-5 hours weekly. Faster if you already have digital-ready artwork.

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Sell Artwork Online: Print On Demand screenshot
Sell Artwork Online: Print On Demand Review
$ 297
Total score: 7,4/10 ⭐
Join now
  • Duration14
  • DifficultyEasy
  • Release Date01/2020
  • Format Self-Paced
  • AccessLifetime
  • Time InvestmentLight (1–5 Hours/Week)
  • Payment Options One-Time
  • LanguageEnglish
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