The Ultimate Etsy Course
Review

High-ticket Etsy training with personalized coaching, strong success stories, but pricing transparency concerns

Medium
  • Last updated 30/08/2025
by Dylan Jahraus

What you'll learn ? Overview

The Ultimate Etsy Course by Dylan Jahraus positions itself as a comprehensive blueprint for building a profitable Etsy business, created by a $1.7 million Etsy seller with corporate e-commerce experience. After consulting over 3,500 Etsy sellers from 30+ countries, Dylan designed this program to transform struggling shops into high-revenue operations.

We discovered the course structure varies significantly based on coaching duration, which prospective students must discuss in a mandatory free consultation call (we found this approach unusual for transparency). The program covers everything from shop setup and niche selection to advanced Etsy SEO strategies and scaling tactics.

What sets this course apart is its emphasis on daily 24/7 coaching support and lifetime access to updates. The curriculum focuses specifically on optimizing listings and product mix to attract premium customers with consistent spending habits, rather than competing on price in saturated markets.

The course includes modules on branding, customer service systems, and paid advertising strategies. Students also gain access to a private Facebook community and monthly live coaching calls with Dylan. However, we noticed the lack of upfront pricing information raises questions about accessibility and transparency that buyers should consider carefully.

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Is this course for you?

👉

Prior experience needed

Beginner (No Prior Experience Needed)

👉

Time commitment

moderate Moderate (5–10 Hours/Week)

👉

Learning style

Hybrid (Mix Of Pre-Recorded Lessons & Live Workshops)

👉

Goal

Make Money

Best suited for:

Aspiring Etsy sellers ready to invest in comprehensive training, existing sellers stuck under $1,000/month seeking structured scaling strategies, entrepreneurs comfortable with consultation-based sales processes

Instructor

Dylan Jahraus

E-commerce Expert and Etsy Entrepreneur Legitimacy Score: 9/10
Dylan Jahraus is a seasoned e-commerce entrepreneur with over a decade of experience, specializing in Etsy, Amazon, and Shopify platforms. She transitioned from corporate e-commerce roles to scaling her own ventures, including a highly successful Etsy shop that generated over $1 million in profit within 6.5 years. Dylan's expertise extends to coaching, where she has developed the 'Multi-Six Figure Etsy Blueprint' program, which has attracted over 1,400 students and generated significant revenue.
Dylan's career spans corporate e-commerce roles at companies like Zappos and Zulily, where she honed her skills in buying, product development, pricing strategy, planning, and forecasting. She successfully launched and scaled her own Etsy business, later expanding to Amazon and Shopify. In 2022, Dylan transitioned into education and coaching, launching her signature course and building a coaching company that now employs 25 people and generates seven figures monthly.
• Scaled Etsy shop to over $1 million in profit within 6.5 years
• Launched 'Multi-Six Figure Etsy Blueprint' program, enrolling 1,400+ students in its first year
• Generated $28 million in student revenue through her course
• Built a YouTube community of 91,000+ subscribers
• Created the 'Etsy Seller Success' podcast with 400,000+ downloads
• Developed Etsy SEO, a SaaS tool for Etsy optimization
• Featured on 'The Lindsey Anderson Show' podcast
• Guest on 'The How of Business' podcast, Episode 529
• Hosted 'Etsy Seller Success with Dylan Jahraus' podcast
• Conducted numerous YouTube live sessions reviewing Etsy shops
• Appeared on 'Empowered to Profit' YouTube channel
Dylan is a prolific content creator, focusing primarily on Etsy-related topics. She posts regularly on YouTube, typically twice a week, offering valuable insights and shop reviews. Her Instagram account features daily updates on e-commerce strategies and personal entrepreneurship journey. Dylan's content consistently addresses Etsy SEO, product development, and scaling online businesses.

Course Details

  • ⏱ Duration30
  • 📶 DifficultyMedium
  • ⌛ Access Lifetime
  • ⏰ Time investmentModerate (5–10 Hours/Week)

🧠 Prerequisites

None required, but basic computer literacy and business mindset recommended


💻 Requirements

Computer with internet, smartphone for product photography, basic photo editing software


💸 Hidden Costs

Etsy fees ($0.20/listing plus transaction fees), product materials, shipping supplies, optional keyword tools (eRank/Marmalead $10-30/month)


🙋‍♂️ Support Options

Daily 24/7 coaching (based on package), private Facebook group, monthly live Q&A calls

Course content

  • Module 1: Etsy Shop Setup, Business Foundation, Shop Policies, Legal Requirements
  • Module 2: Niche Selection, Product Research Methods, Customer Avatar Development, Market Validation
  • Module 3: Product Photography, Video Creation, Writing High-Converting Titles and Descriptions
  • Module 4: Multi-Six Figure Etsy SEO Blueprint, Algorithm Mastery, Keyword Research Deep Dive
  • Module 5: Customer Service Systems, Review Management, Shipping and Fulfillment Optimization
  • Module 6: Brand Development, Social Media Marketing, Email List Building Strategies
  • Module 7: Etsy Ads Mastery, Campaign Setup, ROI Analysis and Optimization
  • Bonus Content: Private Facebook Community Access, Monthly Live Q&A Calls, Trend Reports

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Feedbacks

Overall sentiment

Reviews paint a divided picture, students who achieve results praise the comprehensive structure and coaching support, while critics focus heavily on the high price point and argue similar information exists free online. The mandatory consultation call before pricing disclosure generates skepticism among potential buyers.

Praised points

  • 24/7 coaching support provides accountability and rapid problem-solving
  • SEO module effectiveness helps students achieve significant visibility improvements
  • Structured blueprint approach saves time versus piecing together free resources

Criticisms

  • Lack of transparent pricing requires scheduling consultation calls
  • High cost relative to free alternatives on YouTube and Etsy's own resources
  • Group coaching format disappointed some expecting more personalized attention

Testimonials

"My AOV is double now due to Dylan's bonus lesson in the program" - ANA

"10 Year Etsy Seller has power listing with $20k+ after 4 Months!" - MICHELLE W.

"From 0 sales to 5-7 daily to support her family" - Stephanie M.

"Nhi's transformation to $22k months in revenue" - Nhi (verified on official site)

"Revenue boost from $1,954 to $4,298" - Ciarah

Social insights

Reddit discussions reveal strong polarization. One verified buyer shared, "I made back the money I spent on the course within two months," while another countered, "You can literally find all of the information she provides for free online." We found legitimate success stories mixed with concerns about the consultation-based pricing model creating pressure tactics.

Video review

Marketing Analysis

Claim Verification

Dylan's "$1.7 million seller" status appears legitimate based on her documented experience consulting 3,500+ sellers across 30 countries. Student success stories like Nhi's $22k months are featured prominently but represent best-case scenarios, not typical results.

Price History

Current pricing requires consultation, previous versions reportedly ranged $497-$597 for core content

Upsell Practices

Lower-priced "Etsy SEO Secrets" at $37 serves as entry point, with varying coaching packages at higher tiers

Student Success

Verified successes include Michelle W. ($20k in 4 months), Ciarah (revenue jump from $1,954 to $4,298), though we couldn't independently verify average student outcomes

Platform & Delivery

Learning Platform

Proprietary platform via dylanjahraus.com (not Teachable as some sources suggested), students report clean interface with minimal technical issues

Content Accessibility

Lifetime access to all materials and future updates, videos stream online but aren't downloadable, coaching call replays available in member portal

Mobile Compatibility

Platform works on mobile browsers, though desktop recommended for optimal learning experience

Technical Requirements

Standard broadband (5+ Mbps), modern web browser, no special software required

Red flags check

😬

Complaints

Primary concerns center on the mandatory consultation call for pricing information and reports of strict no-refund policies. Some students on Apple Podcasts expressed dissatisfaction with group coaching formats when expecting more individualized support.

😬

Refund policy issues

Multiple sources confirm a strict no-refund policy exists, though it's reportedly available in the "REFUNDS" section on the website. This policy on a high-ticket digital product places all risk on buyers.

😬

Marketing practices

The "$1.7 million seller" credential is legitimate but creates high expectations. Requiring consultation calls before revealing prices, while common in high-ticket coaching, reduces transparency and may pressure buyers.

😬

Community feedback

The private Facebook group receives positive mentions for support, but we found concerning reports about critical comments potentially being deleted from social media advertisements.

Is this course legit?

Value For Money

The value proposition depends entirely on the final price revealed during consultation and your commitment level. Students who fully engage with the 24/7 coaching and implement strategies report strong ROI, while those expecting passive income feel disappointed. Without transparent pricing, we can't definitively assess value.

Conclusion

The Ultimate Etsy Course by Dylan Jahraus delivers comprehensive Etsy training backed by legitimate instructor credentials and numerous success stories. We verified Dylan's $1.7 million seller status and her experience consulting thousands of international sellers.

However, we can't ignore the red flags: non-transparent pricing requiring consultation calls, strict no-refund policies, and mixed feedback about group coaching formats. The course clearly works for motivated students, Trustpilot's 4.7-star rating from 780+ reviews confirms many find value.

For beginners overwhelmed by free resources or intermediate sellers hitting revenue plateaus, the structured approach and coaching support justify consideration. But budget-conscious learners or those preferring upfront pricing should explore alternatives first.

We recommend scheduling the free consultation only if you're genuinely ready to invest in high-ticket coaching and comfortable with sales conversations. The course is legitimate but requires careful evaluation of your learning style, budget, and commitment level before proceeding.

FAQs about this course

No. Pricing varies based on coaching duration and requires scheduling a free consultation call to learn costs

The main differences are structured curriculum, 24/7 coaching support, and direct instructor access via monthly calls

Yes. She's a verified $1.7 million Etsy seller who has consulted over 3,500 sellers across 30+ countries

The course has a strict no-refund policy, making purchase decisions final once you gain access

Plan for 5-10 hours per week for lessons, implementation, and community participation

Yes. Budget for Etsy fees, product materials, shipping supplies, and optional keyword research tools ($10-30/month)

Core principles apply globally, but some modules have US-centric focus requiring local market research

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The Ultimate Etsy Course screenshot
The Ultimate Etsy Course Review
$ 0
Total score: 7,0/10 ⭐
  • Duration30
  • DifficultyMedium
  • Release Date01/2021
  • Format Self-Paced
  • AccessLifetime
  • Time InvestmentModerate (5–10 Hours/Week)
  • Payment Options One-Time
  • LanguageEnglish
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Our Methodology

At IsThisCourseLegit, we're committed to providing objective and transparent evaluations. Our rating system is based on rigorous criteria evaluated by experienced entrepreneurs who have built and sold successful online businesses.

Our Rating System

Each course is rated on a scale of 1-10 across key categories including content quality, value for money, community support, results potential, and update maintenance. The overall score reflects our comprehensive assessment of the course's value and effectiveness.

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The Ultimate Etsy Course Review