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Master Amazon Book Ads to Boost Your Book Sales
We spent time exploring the Amazon Advertisements For Books Course, and here's what we discovered. This free 5-day program comes from Dave Chesson, the founder of Kindlepreneur and someone who's worked with New York Times bestselling authors like Ted Dekker and Orson Scott Card. (We found it refreshing that Amazon KDP actually recommends his platform for book marketing.)
The course tackles a specific pain point for self-published authors, teaching them how to navigate Amazon's advertising platform without burning through their budget. We noticed the curriculum covers everything from basic ad setup to advanced dashboard analytics, with Dave sharing his personal dashboard customizations that help authors monitor campaigns effectively.
What caught our attention? The co-instructor Janet Margot brings nearly a decade of Amazon insider experience, having helped develop the ads program for books. This insider perspective adds credibility we don't often see in free courses.
The program breaks down into six parts, starting with fundamentals like understanding different ad types (Sponsored Products, Lockscreen ads) and moving into keyword selection and campaign optimization. We appreciated that it's structured as a 5-day journey, making the content digestible rather than overwhelming.
For a free course targeting authors who want to compete in Amazon's crowded marketplace, this delivers substantial value. While some content may need updating as Amazon changes its platform (a common challenge for any ads course), the foundational strategies remain solid.
Beginner (No Prior Experience Needed)
light Light (1–5 Hours/Week)
Self-Paced (Work On Your Own Schedule)
Make Money
Authors consistently praise the course's practical approach and comprehensive coverage, with particularly strong appreciation for its free availability.
"This course helped me finally understand how to make Amazon ads work for my books." - KDP Author
"Dave breaks down complex advertising concepts into simple, actionable steps." - Self-Publisher
"I was able to reduce my ad spend and increase my impressions after just one day of the course." - Course Reviewer
"The dashboard explanations alone are worth taking this free course." - Independent Author
"I would have paid for this course, it is so well constructed and informative. Thanks Dave!" - Lauren Ruddell
Author forums and Reddit discussions show genuine appreciation for the free resource, with many users reporting improved campaign performance after implementation.
The course receives overwhelmingly positive feedback from authors who appreciate its clarity, depth, and practical strategies for Amazon advertising.
Claims to help authors "setup profitable book advertisement campaigns" and "lower ad spend while increasing impressions," which aligns with reported user outcomes.
Has consistently been offered free since launch.
No aggressive upsells detected. Publisher Rocket tool is mentioned but not required.
Multiple verified positive reviews confirm users achieve better advertising results after implementation.
Marketing is honest and straightforward, making reasonable claims backed by user testimonials.
Hosted on Podia, known for reliable course delivery and clean user interface.
Online streaming access through Podia platform.
Podia offers excellent mobile responsiveness for learning on any device.
Standard internet connection and modern web browser.
We found the platform reliable and user-friendly. The 5-day structure makes content manageable, though downloadable materials would enhance the experience. For a free course, the delivery exceeds expectations.
We found no significant complaints about the course content or delivery.
Not applicable since the course is free.
Marketing is transparent with clear course descriptions and no misleading claims about guaranteed results.
Consistently positive across author communities, with users actively recommending it to peers.
This course shows zero concerning red flags. It's a legitimate educational resource from an established expert.
As a free resource, this course delivers exceptional value. Similar paid courses typically charge $50-$100, making this an outstanding opportunity for budget-conscious authors.
We thoroughly evaluated the Amazon Advertisements For Books Course and can confirm it's a legitimate, high-quality educational resource. Dave Chesson's credentials speak for themselves, having worked with major publishers like Harper Collins and bestselling authors. The addition of Janet Margot, a former Amazon insider, adds another layer of credibility we rarely see.
What impressed us most? The course delivers comprehensive training without any cost, covering everything from basic ad setup to advanced optimization strategies. The 5-day structure keeps learners engaged without overwhelming them, and the lifetime access means you can revisit materials as Amazon's platform evolves.
We did note some limitations. Without personalized support, you're on your own when implementing strategies. Some content may become outdated as Amazon updates its interface (though the course was recently updated in December 2024). And naturally, success depends on factors beyond just advertising knowledge, including book quality, cover design, and market demand.
For authors serious about Amazon advertising but hesitant to invest in expensive courses, this free resource eliminates financial barriers while providing professional-level training. With over numerous positive reviews and no significant complaints, it's a risk-free way to master Amazon's advertising platform. We strongly recommend it for any author looking to increase book visibility and sales on Amazon.
As a free resource, this course delivers exceptional value. Similar paid courses typically charge $50-$100, making this an outstanding opportunity for budget-conscious authors.
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We spent time exploring the Amazon Advertisements For Books Course, and here's what we discovered. This free 5-day program comes from Dave Chesson, th...
We spent time exploring the Amazon Advertisements For Books Course, and here's what we discovered. This free 5-day program comes from Dave Chesson, th...
We spent time exploring the Amazon Advertisements For Books Course, and here's what we discovered. This free 5-day program comes from Dave Chesson, th...
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