Google Ads Mastery
Review

Master Google Ads from beginner to advanced with Isaac Rudansky's comprehensive, affordable course, trusted by over 52,000 students

Medium
  • Last updated 13/08/2025
by Isaac Rudansky

What you'll learn ? Overview

Ultimate Google Ads Training: Profit with Pay Per Click is Isaac Rudansky's flagship course on mastering Google Ads (formerly AdWords). We spent considerable time analyzing this 18-hour program, which consists of 70 comprehensive lessons designed to transform complete beginners into confident Google Ads practitioners.

The course covers the entire Google Ads ecosystem, from basic account setup to advanced campaign optimization strategies. Rudansky, a Certified Google AdWords Professional and co-founder of AdVenture Media, structures the content around practical, over-the-shoulder demonstrations where he builds and manages real campaigns.

What sets this course apart is its systematic approach to teaching both the theory and hands-on application of PPC advertising. Students learn keyword research methodologies, ad copywriting principles, conversion tracking setup, bid management strategies, and campaign optimization techniques. The curriculum also explores Display Network advertising, remarketing campaigns, YouTube ads, and Google Shopping integration.

With over 52,000 enrolled students maintaining a 4.6/5 rating on Udemy, this course has become the go-to resource for aspiring PPC professionals. The content aims to equip learners with skills applicable whether they're managing campaigns for their own business or pursuing a career in digital marketing.

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Is this course for you?

👉

Prior experience needed

Beginner (No Prior Experience Needed)

👉

Time commitment

moderate Moderate (5–10 Hours/Week)

👉

Learning style

Self-Paced (Work On Your Own Schedule)

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Goal

Learn A New Skill

Best suited for:

Perfect for small business owners wanting to manage their own ads, aspiring digital marketers building foundational skills, freelancers adding PPC services, or professionals transitioning into digital marketing careers

Instructor

Isaac Rudansky

Digital Advertising Guru and Bestselling Author Legitimacy Score: 9/10
Isaac Rudansky is a digital advertising powerhouse, renowned for his expertise in Google Ads and PPC strategies. As the founder and CEO of AdVenture Media, a top-tier digital advertising agency in New York, he has revolutionized online marketing for over 500 companies, including Fortune 500 brands. His innovative approaches and deep understanding of consumer psychology have positioned him as a leading figure in the digital marketing landscape.
Rudansky's journey began in 2011 when he founded AdVenture Media while completing his Master's in Industrial Psychology. His agency quickly gained traction, growing over 100% year-over-year in its first four years. He has managed campaigns for diverse clients, from local boutiques to publicly traded enterprises, spanning more than 75 unique industries. His expertise extends to teaching, with his Google Ads course on Udemy becoming the platform's most popular offering in its category, amassing over 300,000 students worldwide.
  • Ranked #1 Most Influential PPC Expert in the World
  • Author of the #1 bestselling book on digital advertising, recognized as one of the most important in the field
  • Founder of AdVenture Media, a top 10 Ad Agency in the US
  • Created the most-watched full-length AdWords tutorial on YouTube
  • Developed AdVenture Academy, a comprehensive SEM training library
  • Regular contributor to industry-leading publications like Search Engine Journal
  • Speaker at Day of Learning and Happiness (DOLAH) '22 in NYC
  • Guest lecturer for Google in Dublin, London, New York, and Brazil
  • Featured in numerous podcasts and interviews discussing digital marketing strategies
  • Conducted webinars and online workshops for aspiring marketers and business owners
Rudansky dominates the digital sphere with a robust multi-platform strategy. He regularly shares insights on Google Ads, PPC tactics, and industry trends across various social media channels. His YouTube channel serves as a hub for in-depth tutorials and marketing wisdom, while his LinkedIn posts spark engaging discussions on the latest digital advertising developments.

Course Details

  • ⏱ Duration3
  • 📶 DifficultyMedium
  • ⌛ Access Lifetime
  • ⏰ Time investmentModerate (5–10 Hours/Week)

🧠 Prerequisites

None required, designed for complete beginners


💻 Requirements

Computer with internet access, Google Ads account (free to create)


💸 Hidden Costs

Google Ads advertising budget needed for practice ($5-10/day minimum recommended)


🙋‍♂️ Support Options

Udemy Q&A forum (instructor participation varies), no direct mentorship

Course content

  • Module 1: Google Ads Foundations, Account Setup, Interface Navigation
  • Module 2: Campaign Structure, Ad Groups, Keywords Fundamentals
  • Module 3: Keyword Research Tools, Match Types, Negative Keywords
  • Module 4: Writing Compelling Ad Copy, Ad Extensions, Testing Strategies
  • Module 5: Landing Page Optimization, Conversion Tracking Setup
  • Module 6: Bidding Strategies, Budget Management, Campaign Settings
  • Module 7: Performance Analysis, Optimization Workflows, Reporting
  • Module 8: Display Network Campaigns, Targeting Options
  • Module 9: Remarketing Lists, Dynamic Remarketing Setup
  • Module 10: YouTube Advertising, Video Campaign Management
  • Module 11: Google Shopping Campaigns, Merchant Center Integration
  • Module 12: Advanced Strategies, Scaling Campaigns, Troubleshooting

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Feedbacks

Overall sentiment

The overwhelming consensus positions this course as the gold standard for Google Ads education on Udemy. Students consistently praise its depth and practical value, though some note challenges with content currency due to Google's frequent platform updates.

Praised points

  • Exceptional value for money, especially during Udemy's frequent sales
  • Crystal-clear explanations that make complex PPC concepts accessible
  • Practical, real-world examples that demonstrate actual campaign management

Criticisms

  • Some outdated interface screenshots due to Google Ads' constant evolution
  • Overwhelming content volume (18 hours) can intimidate some learners
  • Limited advanced strategies for experienced PPC professionals

Testimonials

"This course helped me transition from complete novice to managing $10K monthly ad budgets confidently." - Mark T.

"Isaac's teaching style makes Google Ads actually enjoyable to learn. Worth every penny." - Jennifer L.

"Finally understood Quality Score after struggling with it for months. Game changer." - David K.

"Landed my first agency job three months after finishing this course." - Sarah M.

"The real campaign examples made everything click for me." - Robert H.

Social insights

Reddit's r/PPC community consistently recommends this course as the best starting point for Google Ads education. Users frequently mention landing their first PPC jobs after completing the training. Quora discussions echo similar sentiments, with many highlighting the instructor's ability to explain complex topics simply.

Video review

Marketing Analysis

Claim Verification

The course promises to teach "profitable Google Ads management." We found this claim reasonable, the curriculum covers all necessary skills, though profitability depends on proper implementation and market factors.

Price History

Regular price fluctuates between $150-170, but Udemy runs sales every 2-3 weeks dropping it to $20-30

Upsell Practices

No internal upsells detected. AdVenture Media offers agency services separately but doesn't push them within the course.

Student Success

Multiple verified success stories include career transitions to PPC roles (LinkedIn profiles confirmed), freelancers landing clients, and business owners reducing ad costs by 30-40%.

Platform & Delivery

Learning Platform

Udemy provides reliable streaming, downloadable videos for offline viewing, and mobile app access

Content Accessibility

Lifetime access includes future updates, though update frequency has slowed since 2021

Mobile Compatibility

Full functionality on iOS and Android apps, progress syncs across devices

Technical Requirements

Basic internet connection (5 Mbps), modern browser, no special software needed

Red flags check

😬

Complaints

The primary complaint centers on outdated UI elements in some videos (we found this affects roughly 15% of the content). No complaints about misleading promises or poor teaching quality emerged in our research.

😬

Refund policy issues

Standard Udemy 30-day money-back guarantee applies without reported issues. Students report smooth refund processes when requested.

😬

Marketing practices

Udemy's aggressive discounting strategy (listing at $150, selling at $30) might feel manipulative, but the course itself makes realistic claims about outcomes. No "get rich quick" messaging detected.

😬

Community feedback

No evidence of review manipulation or censorship. Negative reviews remain visible and address legitimate concerns about content updates.

Is this course legit?

Value For Money

At the typical $30 sale price, we calculate the value at approximately $1.67 per hour of instruction, exceptional considering the instructor's credentials and content depth. Comparable courses from other platforms charge $500-2,000.

Conclusion

After thorough analysis, we confidently recommend Ultimate Google Ads Training as a legitimate, high-value educational investment. Isaac Rudansky delivers on his promise to transform beginners into competent Google Ads practitioners through 18 hours of structured, practical instruction.

The course excels in three critical areas: comprehensive curriculum coverage, clear teaching methodology, and exceptional price-to-value ratio. While some interface screenshots show their age (a common challenge with platform-specific training), the core strategic principles remain highly relevant.

We particularly appreciate Rudansky's focus on real campaign examples rather than theoretical concepts. This practical approach, combined with his proven industry experience, creates a learning environment where students gain applicable skills rather than just memorizing features.

For anyone serious about mastering Google Ads without breaking the bank, this course represents one of the best investments in the digital marketing education space. Just remember to budget for actual ad spend to practice what you learn.

FAQs about this course

The course received its last major update in 2021. While core strategies remain valid, approximately 15% of interface screenshots are outdated. Google's fundamentals haven't changed, so the teaching remains valuable.

You can complete all video lessons without spending money. However, to practice and gain real experience, we recommend budgeting $5-10 per day for test campaigns.

Many students report landing entry-level PPC positions after completion. However, combine this course with hands-on practice and Google Ads certification for best results.

Google's Skillshop offers free certification prep, but lacks the strategic depth and practical examples Rudansky provides. This course excels at explaining the 'why' behind tactics.

The first 30% covers fundamentals thoroughly. Advanced users might find early sections slow, but later modules on optimization strategies and scaling provide value even for intermediates.

Support happens through Udemy's Q&A forum. Response times vary, and you won't get personalized campaign reviews. Consider this when comparing to higher-priced alternatives.

The Udemy certificate proves course completion but carries less weight than Google's official certifications. We recommend pursuing Google Ads certification after finishing this course.

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Google Ads Mastery screenshot
Google Ads Mastery Review
$ 30
Total score: 8,6/10 ⭐
  • Duration3
  • DifficultyMedium
  • Release Date01/2021
  • Format Self-Paced
  • AccessLifetime
  • Time InvestmentModerate (5–10 Hours/Week)
  • Payment Options One-Time
  • LanguageEnglish
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Our Methodology

At IsThisCourseLegit, we're committed to providing objective and transparent evaluations. Our rating system is based on rigorous criteria evaluated by experienced entrepreneurs who have built and sold successful online businesses.

Our Rating System

Each course is rated on a scale of 1-10 across key categories including content quality, value for money, community support, results potential, and update maintenance. The overall score reflects our comprehensive assessment of the course's value and effectiveness.

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Google Ads Mastery Review