We discovered something refreshing while reviewing Jon Loomer's Meta Ads Training: Building Blocks, it completely ignores the typical "get rich quick" promises plaguing this space. Instead, Loomer (a Facebook marketing veteran since 2007) delivers exactly what serious marketers need: technical mastery of Meta's advertising platform.
The course consists of over 25 video and written lessons that dissect campaign creation, audience targeting, and analytics with the precision of an engineer explaining blueprints. What caught our attention? The curriculum assumes you've already dabbled in Facebook ads, you're not here to learn what a pixel is, you're here to understand how it truly functions within Meta's ecosystem.
Building Blocks focuses on foundational mastery rather than quick wins. Topics include proper campaign structure, audience segmentation strategies, creative optimization frameworks, and data interpretation methodologies. We noticed Loomer frequently references his 17+ years of experience, not as a marketing flex, but to explain why certain "best practices" are actually myths.
The course integrates with his Power Hitters Club (PHC), a $29/month membership that includes Building Blocks plus ongoing updates, weekly webinars, and access to a community of advanced practitioners. This isn't just another course, it's positioned as your technical manual for Meta advertising, regularly updated as the platform evolves.
Intermediate (Some Foundational Knowledge Recommended)
light Light (1–5 Hours/Week)
Self-Paced (Work On Your Own Schedule)
Learn A New Skill
Professional marketers consistently praise Loomer's no-nonsense approach and technical depth, while beginners often feel overwhelmed by the advanced concepts and dry delivery style.
"His knowledge, passion, and ability to break down complex info has been priceless." – Building Blocks Student
"I've implemented Jon's strategies across multiple seven-figure campaigns." – Agency Owner
"Finally, someone who explains the 'why' behind Facebook's algorithm changes." – PPC Specialist
"The PHC community alone is worth the investment, real pros sharing real data." – E-commerce Marketer
"Jon's training helped me understand attribution in ways Facebook's own docs never could." – Digital Marketing Manager
Reddit's r/PPC community frequently recommends Loomer as "the instructor for when you're past the basics and need university-level depth." Multiple threads contrast him with typical "gurus," positioning Loomer as the technical expert versus the salesperson. Quora discussions reveal agency owners specifically seek his training for solving complex client problems.
Experienced marketers seeking technical mastery overwhelmingly endorse this training, while beginners find it inaccessible. The consensus? Exceptional value for the right audience, wrong fit for novices.
Claims of providing "technical, foundational Meta ads training" are fully verified. No wealth promises made, outcomes match intermediate marketer expectations perfectly.
Building Blocks launched at $97, stable pricing with PHC membership option at $29/monthly
Clean upsell to PHC membership for ongoing support, clearly explained benefits, no pressure tactics
Agency owners report improved client campaign performance, PPC specialists cite better troubleshooting abilities (sources: YouTube reviews, marketing forums)
Model transparency in course marketing, undersells if anything, completely aligned with actual delivery
Custom member portal on jonloomer.com, functional but basic compared to dedicated LMS platforms
Streaming only, no downloads, access maintained while materials remain current
Mobile-responsive website, though complex materials better suited for desktop viewing
Standard web browser, stable internet connection, no special software required
The platform serves its purpose without bells and whistles, clearly built by someone focused on content over packaging. While not visually impressive, it reliably delivers the extensive library of technical training.
We found minimal complaints beyond users who ignored the intermediate-level warnings and felt lost. No reports of misleading content or unfulfilled promises.
The strict "no refunds on digital products" policy raised concerns during our review. While legal and disclosed upfront, it lacks the flexibility we prefer to see.
Exceptionally transparent. Loomer actively discourages beginners from enrolling and makes zero income claims, refreshing in this space.
PHC members describe an engaged, professional community with regular instructor participation, no abandonment issues reported.
The no-refund policy is the sole significant concern in an otherwise exemplary operation with 17+ years of reputation.
At $97, Building Blocks delivers exceptional value for intermediate advertisers. The technical depth typically costs thousands in consulting fees, making this a bargain for serious practitioners.
After thorough analysis, we can confirm Meta Ads Training: Building Blocks is absolutely legitimate and represents Jon Loomer at his best, technical, honest, and focused on real mastery rather than false promises.
Here's what sets it apart: in a sea of "Facebook millionaire" courses, Loomer delivers what working professionals actually need, deep technical knowledge without the theatrics. His 17-year track record speaks volumes, as does his willingness to turn away beginners rather than cash their checks.
We particularly appreciated the integration with Power Hitters Club, transforming a static course into an evolving resource. Yes, the delivery can be dry (think university lecture, not YouTube entertainment), and yes, the no-refund policy gives us pause. But for intermediate marketers serious about mastering Meta's increasingly complex platform, this represents one of the most honest, thorough resources available.
Our verdict? If you're already running ads and frustrated by surface-level training elsewhere, Building Blocks offers the technical depth you've been seeking. Just don't expect hand-holding or get-rich-quick schemes, Loomer treats you like the professional you aspire to be.
At $97, Building Blocks delivers exceptional value for intermediate advertisers. The technical depth typically costs thousands in consulting fees, making this a bargain for serious practitioners.
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